SOMERSET, N.J., Nov. 8 /PRNewswire/ -- Festive snow globes are classic, decorative staples of the holidays, depicting happy revelers delighting in the snowy season. This year, as part of its partnership with Share Our Strength(R), The Ferrero Company offers consumers a way to share these scenes of seasonal cheer while benefiting children in need.

Beginning November 8th, Ferrero is inviting consumers to log on to http://www.sharesomethingsweet.com/ and send interactive, virtual snow globes to friends and family. Consumers can customize their own snow globe to include photographs and messages for a personal touch. For the first 20,000 snow globes sent, Ferrero will donate $1 each to Share Our Strength, one of the nation's leading hunger-relief organizations working to end childhood hunger in America.

"During the holiday season, many of us take for granted the joy of gathering with family and friends for a meal; yet, there are more than 12 million children in America who do not even receive regular meals on a daily basis," said Don Stohrer, Category Manager, Premium Chocolates, Ferrero USA. "Through our partnership with Share Our Strength and with the help of consumers nationwide, Ferrero gives back this holiday season by helping to ensure these children have access to the food they need to grow and thrive. Helping those in need is truly what the holidays are all about, and we are proud to be a part of the effort with Share Our Strength."

Ferrero also is supporting Share Our Strength through Ferrero Rocher's(R) presenting sponsorship of SWEET, "New York's Biggest Dessert Party", a gala culinary festival at which visitors can sample creations from New York's most renowned pastry chefs, confectioners, cheese makers, bakers, ice cream purveyors and chocolatiers.

The Ferrero Company also is making a donation to Share Our Strength from the proceeds of holiday sales of its Ferrero Rocher(R) chocolates, Ferrero Rondnoir(TM) dark chocolates and Prestige(TM) confections. Ferrero gift boxes are available in drug stores (CVS, Rite Aid, Walgreens), Target stores, Wal-Mart stores and grocery stores nationwide.

"The Ferrero Company is delivering an important message this holiday season by offering multiple ways for consumers to enjoy Ferrero's delicious confections, and at the same time, make a meaningful contribution to end childhood hunger in America," said Billy Shore, Founder and Executive Director of Share Our Strength. "By offering programs that can be activated on both national and local levels, Ferrero is ensuring many at-risk children will begin to enjoy hearty, nutritious meals."

About Ferrero

The Ferrero Company was established in 1946 in Alba, Italy. The company's first product was made with hazelnuts and cocoa, resulting in the base ingredients for the world's #1 selling sweet spread on the market today -- Nutella(R) hazelnut spread. Since then, the company has grown to become one of the world's largest confectionery companies with a vast portfolio that includes high-quality products such as Ferrero Rocher(R) chocolates, Ferrero Rondnoir(TM) dark chocolates, Kinder(R) chocolates, Raffaello(R) confections and Tic Tac(R) mints. Ferrero products are distributed globally throughout Europe, North America, Australia, Asia and South America.

For more information, please visit http://www.ferrerochocolatesusa.com/ or http://www.sharesomethingsweet.com/.

About Share Our Strength(R)

Since 1984, Share Our Strength has led the fight against hunger and poverty by inspiring individuals and businesses to share their strengths. Today, its priority is to end childhood hunger in America. By raising funds to support the most effective community-based programs that feed hungry children, partnering with organizations that pursue long-term solutions, and helping families help themselves through nutrition education programs, Share Our Strength will ensure that the more than 12 million children at risk of hunger have access to the nutritious food they need to learn, grow and thrive. For more information, please visit http://www.strength.org/.

CONTACT: Erin Brady of MS&L, +1-212-468-4370, Erin.Brady@mslpr.com, for
The Ferrero Company

Web site: http://www.ferrerochocolatesusa.com/
http://www.strength.org/
http://www.sharesomethingsweet.com/