|By RealWire News Distribution||
|July 29, 2014 04:09 AM EDT||
European fine wine trader migrates to hybris' commerce platform to support market expansion and provide a superior online buying experience
London - 29 July 2014: Sceneric, a leading web and e-commerce consultancy, today announced it has launched a new commerce platform for FINE+RARE, one of Europe's largest fine wine merchants. With the launch of its new multi-device optimised website built and enabled by Sceneric and running on the hybris commerce platform, FINE+RARE celebrates its 20th anniversary of trading by providing its customers with a state-of-the-art commerce and digital buying experience designed to take customer service and satisfaction to a new level.
The new FINE+RARE commerce platform, developed by Sceneric using the highly scalable hybris Commerce Accelerator, features powerful omni-channel and internationalisation capabilities that enable FINE+RARE to quickly respond to the changing expectations of its rapidly growing customer base.
"Around 30 per cent of visitors to our website use a mobile or tablet device - a number that is set to grow in the future," confirms Michael Barker, CTO at FINE+RARE. "With hybris we've been able to deploy a fully responsive commerce site, delivering a consistent and highly engaging experience for customers, regardless of how they choose to interact with us."
FINE+RARE have a live catalogue of over 50,000 products from over 5,000 producers. Availability and price updates are fed into the system in near-real-time. hybris' powerful Product Content Management (PCM) solution centralises this data, enabling a 'single view of product' across all channels. This data is then used to provide customers with a richer, more engaging experience. For example, the faceted search facility allows customers to more efficiently browse and search the wide range of wines, allowing customers to fine-tune their selections.
"We've been able to create a highly effective search experience for customers, making it possible for them to explore the breadth and range of our offering, personalising and refining their navigation along the way," stated Barker. "This was important to us because one of FINE+RARE's key competitive differentiators is the ability to give buyers immediate access to the widest choice of wines available, anywhere."
In addition, the intuitive interface of hybris' Web Content Management System (WCMS) has allowed business owners to take full ownership of all online content, images and attributes. This has dramatically speeded up and simplified the processes to update the site content.
The complex workflows, business rules and processes underpinning FINE+RARE's distinctive B2B/B2C marketplace model represented a major integration challenge for Sceneric. The new commerce platform seamlessly manages payment gateways, order delivery and shipping, market price graphs and bonded warehouse storage options. In addition, with offices in the UK and Hong Kong, and customers located in over 50 countries, FINE+RARE serves an extensive range of international markets and the new commerce solution provides the multi-currency facility the company needs, together with the ability to calculate local duty and tax charges.
"hybris was the only commerce platform that offered the ability to efficiently implement our highly unusual hybrid B2B/B2C model," said Barker. "The Sceneric team applied their deep knowledge of hybris to deliver the commerce platform we wanted, complete with the capabilities we needed."
The site was deployed onto hybris' OnDemand infrastructure, a fully managed service that gives FINE+RARE the instant scalability it needs to cope with anticipated growth as the company pursues aggressive expansion plans, which include extending its market reach both at home and overseas.
"Making the move to the cloud represents a major positive for us," said Barker. "The hybris OnDemand model future-proofs our digital commerce strategy and enables us to instantly leverage the enterprise-class processing power, networking, security and storage we need. All of which leaves us free to concentrate on the business in hand."
The flexibility of hybris has also enabled FINE+RARE to quickly deliver changes. During the user testing phase, customers were encouraged to provide feedback on their experience with the site. "We have been able, in just a few weeks, to deliver many of these customer-requested features. This is a clear testament to hybris' flexibility and the excellent foundation provided by Sceneric."
Jim Herbert, Founding Director of Sceneric, commented: "It's been a privilege to work with FINE+RARE, developing a commerce platform that positions the company for future growth as it enters new markets and extends its reach to new customer categories."
"With a site optimised to cope with the growing number of mobile customers, FINE+RARE is able to embark on a new era of sophisticated digital marketing and merchandising that's set to transform customers' online experience," he continued. "As the company enters new geographies, the ability enabled by Sceneric and hybris to create localised commerce sites featuring language and pricing customisations will enable FINE+RARE to speak with clarity to its highly discerning customers."
Sceneric is an ecommerce solutions provider that works closely with its customers to help them achieve leadership positions in their markets. It achieves this by bringing a combination of in-depth industry knowledge, technical excellence and delivery expertise to support the operational objectives of its customers. A hybris Platinum Partner, Sceneric has offices in the UK, Europe, Asia Pacific and the USA. Founded in 2006, the company works with industry leaders such as ASOS, Legal & General, Nisbets, Barbour, LK Bennett, Rapha, Superdrug, Dr Martens and MoneySupermarket.com. Sceneric is also a member of the DigitasLBi group of companies. For more information please visit: www.sceneric.com
About hybris software
hybris software, an SAP Company, helps businesses around the globe sell more goods, services and digital content through every touchpoint, channel and device. hybris delivers OmniCommerce™: state-of-the-art master data management for commerce and unified commerce processes that give a business a single view of its customers, products and orders, and its customers a single view of the business. hybris' omni-channel software is built on a single platform, based on open standards, that is agile to support limitless innovation, efficient to drive the best TCO, and scalable and extensible to be the last commerce platform companies will ever need. Both principal industry analyst firms rank hybris as a "leader" and list its commerce platform among the top two or three in the market. The same software is available on-premise, on-demand and managed hosted, giving merchants of all sizes maximum flexibility. Over 500 companies have chosen hybris, including global B2B sites W.W.Grainger, Rexel, General Electric, Thomson Reuters and 3M as well as consumer brands Toys"R"Us, Metro, Bridgestone, Levi's, Nikon, Galeries Lafayette, Migros, Nespresso and Lufthansa. hybris is the future of commerce™. For more information, visit www.hybris.com.
FINE+RARE is the leading international fine wine broker, with offices in London, Hong Kong and Singapore. Founded in 1994, its model, combined with cutting-edge technology, allows it to offer an unrivalled selection of wines at prices set by the market.
Free of the constraints of a traditional stockholding, FINE+RARE is agile, dynamic and impartial. FINE+RARE offers everything from Bordeaux at market-leading prices, the most elusive rare Burgundy, the finest from Italy and the newest from the New World, with its sourcing team constantly on the hunt for ex-cellar allocations from the most exciting producers throughout the world.
An account manager is always on hand to guide you on what to buy and what to sell and all wines can be stored in their temperature-controlled storage facilities. FINE+RARE's unique market-making system ensures that prices are correct and valuations can be offered that are uninfluenced by any stockholdings of their own. Whether buying, storing, selling or valuing FINE+RARE is more than a merchant, it is a marketplace.
For press information:
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover how hardware commoditization, the ubiquitous nature of connectivity, and the emergence of Big Data a...
Dec. 21, 2014 02:00 PM EST Reads: 3,014
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 21, 2014 01:00 PM EST Reads: 2,562
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com), moderated by Ashar Baig, Research Director, Cloud, at Gigaom Research, Nate Gordon, Director of T...
Dec. 21, 2014 11:30 AM EST Reads: 3,115
SYS-CON Events announced today that IDenticard will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. IDenticard™ is the security division of Brady Corp (NYSE: BRC), a $1.5 billion manufacturer of identification products. We have small-company values with the strength and stability of a major corporation. IDenticard offers local sales, support and service to our customers across the United States and Canada. Our partner network encompasses some 300 of the world's leading systems integrators and security s...
Dec. 21, 2014 10:00 AM EST Reads: 2,695
SYS-CON Events announced today that Windstream, a leading provider of advanced network and cloud communications, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Windstream (Nasdaq: WIN), a FORTUNE 500 and S&P 500 company, is a leading provider of advanced network communications, including cloud computing and managed services, to businesses nationwide. The company also offers broadband, phone and digital TV services to consumers primarily in rural areas.
Dec. 21, 2014 08:30 AM EST Reads: 2,907
ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ -- IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's platform-as-a-service. The new platform enables developers to build ap...
Dec. 21, 2014 06:15 AM EST Reads: 3,238
The BPM world is going through some evolution or changes where traditional business process management solutions really have nowhere to go in terms of development of the road map. In this demo at 15th Cloud Expo, Kyle Hansen, Director of Professional Services at AgilePoint, shows AgilePoint’s unique approach to dealing with this market circumstance by developing a rapid application composition or development framework.
Dec. 20, 2014 11:00 PM EST Reads: 2,037
“In the past year we've seen a lot of stabilization of WebRTC. You can now use it in production with a far greater degree of certainty. A lot of the real developments in the past year have been in things like the data channel, which will enable a whole new type of application," explained Peter Dunkley, Technical Director at Acision, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 20, 2014 08:00 AM EST Reads: 2,194
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete at launch. DevOps may be disruptive, but it is essential.
Dec. 18, 2014 09:45 PM EST Reads: 1,971
"People are a lot more knowledgeable about APIs now. There are two types of people who work with APIs - IT people who want to use APIs for something internal and the product managers who want to do something outside APIs for people to connect to them," explained Roberto Medrano, Executive Vice President at SOA Software, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 18, 2014 09:00 AM EST Reads: 2,322
Nigeria has the largest economy in Africa, at more than US$500 billion, and ranks 23rd in the world. A recent re-evaluation of Nigeria's true economic size doubled the previous estimate, and brought it well ahead of South Africa, which is a member (unlike Nigeria) of the G20 club for political as well as economic reasons. Nigeria's economy can be said to be quite diverse from one point of view, but heavily dependent on oil and gas at the same time. Oil and natural gas account for about 15% of Nigera's overall economy, but traditionally represent more than 90% of the country's exports and as...
Dec. 18, 2014 06:00 AM EST Reads: 1,363
The Internet of Things is a misnomer. That implies that everything is on the Internet, and that simply should not be - especially for things that are blurring the line between medical devices that stimulate like a pacemaker and quantified self-sensors like a pedometer or pulse tracker. The mesh of things that we manage must be segmented into zones of trust for sensing data, transmitting data, receiving command and control administrative changes, and peer-to-peer mesh messaging. In his session at @ThingsExpo, Ryan Bagnulo, Solution Architect / Software Engineer at SOA Software, focused on desi...
Dec. 17, 2014 11:15 PM EST Reads: 2,283
"At our booth we are showing how to provide trust in the Internet of Things. Trust is where everything starts to become secure and trustworthy. Now with the scaling of the Internet of Things it becomes an interesting question – I've heard numbers from 200 billion devices next year up to a trillion in the next 10 to 15 years," explained Johannes Lintzen, Vice President of Sales at Utimaco, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 17, 2014 11:00 PM EST Reads: 2,279
"For over 25 years we have been working with a lot of enterprise customers and we have seen how companies create applications. And now that we have moved to cloud computing, mobile, social and the Internet of Things, we see that the market needs a new way of creating applications," stated Jesse Shiah, CEO, President and Co-Founder of AgilePoint Inc., in this SYS-CON.tv interview at 15th Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Dec. 17, 2014 08:00 PM EST Reads: 2,279
SYS-CON Events announced today that Gridstore™, the leader in hyper-converged infrastructure purpose-built to optimize Microsoft workloads, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Gridstore™ is the leader in hyper-converged infrastructure purpose-built for Microsoft workloads and designed to accelerate applications in virtualized environments. Gridstore’s hyper-converged infrastructure is the industry’s first all flash version of HyperConverged Appliances that include both compute and storag...
Dec. 17, 2014 06:30 PM EST Reads: 2,241
Today’s enterprise is being driven by disruptive competitive and human capital requirements to provide enterprise application access through not only desktops, but also mobile devices. To retrofit existing programs across all these devices using traditional programming methods is very costly and time consuming – often prohibitively so. In his session at @ThingsExpo, Jesse Shiah, CEO, President, and Co-Founder of AgilePoint Inc., discussed how you can create applications that run on all mobile devices as well as laptops and desktops using a visual drag-and-drop application – and eForms-buildi...
Dec. 17, 2014 11:45 AM EST Reads: 2,371
We certainly live in interesting technological times. And no more interesting than the current competing IoT standards for connectivity. Various standards bodies, approaches, and ecosystems are vying for mindshare and positioning for a competitive edge. It is clear that when the dust settles, we will have new protocols, evolved protocols, that will change the way we interact with devices and infrastructure. We will also have evolved web protocols, like HTTP/2, that will be changing the very core of our infrastructures. At the same time, we have old approaches made new again like micro-services...
Dec. 16, 2014 11:45 PM EST Reads: 2,254
Code Halos - aka "digital fingerprints" - are the key organizing principle to understand a) how dumb things become smart and b) how to monetize this dynamic. In his session at @ThingsExpo, Robert Brown, AVP, Center for the Future of Work at Cognizant Technology Solutions, outlined research, analysis and recommendations from his recently published book on this phenomena on the way leading edge organizations like GE and Disney are unlocking the Internet of Things opportunity and what steps your organization should be taking to position itself for the next platform of digital competition.
Dec. 15, 2014 11:45 PM EST Reads: 2,638
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
Dec. 15, 2014 10:30 AM EST Reads: 8,219
As the Internet of Things unfolds, mobile and wearable devices are blurring the line between physical and digital, integrating ever more closely with our interests, our routines, our daily lives. Contextual computing and smart, sensor-equipped spaces bring the potential to walk through a world that recognizes us and responds accordingly. We become continuous transmitters and receivers of data. In his session at @ThingsExpo, Andrew Bolwell, Director of Innovation for HP's Printing and Personal Systems Group, discussed how key attributes of mobile technology – touch input, sensors, social, and ...
Dec. 15, 2014 10:00 AM EST Reads: 3,347