Welcome!

Microsoft Cloud Authors: John Basso, Liz McMillan, Pat Romanski, Glenn Rossman, Elizabeth White

News Feed Item

Women In Consulting (WIC) Names 2014 Board of Directors

Bay-Area-Based Collaborative Organization Helps Consultants and Small Business Owners Succeed; Focuses on Educational and Networking Programs

SAN JOSE, CA--(Marketwired - April 22, 2014) - Women In Consulting (WIC), a collaborative community of professional consultants and small-business owners, today announced its 2014 Board of Directors.

WIC offers monthly meetings with highly regarded speakers throughout the Bay Area. Members of the email community share everything from best practices, job leads, and technical assistance to professional recommendations and productivity tools. The organization provides other online benefits and services such as its highly rated webinars on-demand and value-based partnerships with companies like Apple Computer, Office Depot, and Armstrong & Associates insurance brokers.

"WIC is the go-to organization for Bay Area consultants who want to grow their businesses," said WIC's president, Kathie Sherman. "This is much more than a networking organization because WIC members are very collaborative. They share quality referrals, resources and information; work together on projects; and generously give of their experience and expertise."

The 2014 WIC Board of Directors consists of the following professionals, who bring years of experience to the organization.

President - Kathie Sherman returns as WIC's president for the second year. Previously she had served as WIC's vice president and director of membership. As president of TenFour Marketing, Kathie helps companies double responses in their direct marketing programs. Focused on increasing both response and conversion rates, tracking and measuring results, optimizing campaigns, and getting strong ROI for her customers, she works with companies of many sizes who want to make every marketing dollar count.

Executive Vice President of Operations - Jennifer Berkley Jackson returns for her third term as the executive vice president of operations. Jennifer has also served as WIC's treasurer and vice president of membership. The founder and owner of The Insight Advantage, Jennifer helps businesses integrate customer insight to make key business decisions in the face of emerging customer needs. She also teaches the Power of Marketing Research at the University of California at Santa Cruz Extension in Silicon Valley and is co-chair of the SF chapter of Qualitative Research Consultants Association (QRCA).

Vice President of Programs - Kathy Klotz-Guest is WIC's new vice president of programs. An improviser, storyteller, and marketer, Kathy is the founder of the marketing and communications firm, Keeping it Human. Kathy helps executives and teams tell their best stories in human-speak: a language that customers trust. She also runs the Jargonorrhea Live marketing podcast. Her clients have included Yahoo!, Autodesk, Cisco and United Way. Trained at ComedySportz and at BATS, Kathy still performs weekly with her stage "partners in crime." Kathy is a founding member of the Improvisational Comedy Upstarts (ICU).

Vice President of Finance / Treasurer - Joanna Nowak returns for the third year as vice president of finance. A principal at a boutique wealth management firm, MoneyWise Financial Advisors, Joanna specializes in working at the intersection of a science-based approach to investing and heart-centered approach to life planning, and managing wealth. Her work with women honors their core values and aspirations, and allows them to live their lives from a position of financial strength, abundance, and freedom.

Vice President of Membership and Strategic Audiences Director - Deborah Siegle continues as vice president of membership and director of the WIC Leaders' Network, a role she has held for six years. The principal of Strategic Marketing Solutions, Deb helps clients with strategic research, market and product development, technology industry analysis, and customer loyalty and experience projects. With more than 25 years of experience in her field, she quickly identifies core issues, developing actionable strategies and tactics that make a measurable difference to her clients. For the last five years, Deb has been a judge for the Edison Awards, honoring innovation and innovators.

Vice President of Marketing Communications / Corporate Secretary Beverley Bird returns for the second year as vice president of marketing communications. As founder of Blaze Communication, Beverley develops integrated marketing programs that "turn the dial" to achieve business results fast and put her B2B clients on the map. She specializes in the full range of technology marketing communications, social media, public relations and analyst relations.

Programs Director - Lisa LaMagna is the new programs director. Her firm, Lisa LaMagna + Associates, provides expert counsel and strategic programs for businesses and financial audiences. For companies that want to build, expand or protect their reputations, the firm delivers results with high-value customers, business and financial media, and professional investors. Lisa has personally counseled more than 50 CEOs and CFOs on critical communications and relationship-building issues.

Director of Educational Programs - Kristin Baier is the new director of online and workshop educational programs. The founder and creative director of Persuations eLearning, Kristin helps companies and individuals package their expertise for their customers, employees and partners. Leveraging more than 20 years' experience in Fortune 500 product, sales and partner marketing, she works with subject matter experts to clarify, capture and package the information that really matters. Her work includes sales demo guides and playbooks, on-demand courses, web videos, and live presentation materials.

Finance Director - Joanne Lehmkuhl is also returning in her role as finance director for the third consecutive year. The owner and founder of Virtual Ms Moneypenny, LLC, Joanne provides administrative support solutions to small business owners. She helps clients free up time to generate more profits by taking noncritical, but essential, tasks off their plate. Her specialties include marketing support, client relations, online research, business systems and resources, and publishing services.

Partnerships and Sponsorships Director - Sue Hay is returning as director of partnerships, a role she has held since 2011. As CEO of BeWhys Marketing Inc., Sue and her team help B2B companies develop and implement lead-generation marketing programs. BeWhys is focused on optimizing clients' lead-management process, increasing conversion rates, developing and reporting on Key Performance Indicators (KPIs), and consistently improving results on marketing spend. BeWhys has worked with a clients ranging from Apple Computer, Ariba, Callidus Cloud and Cisco Systems to iasset.com.

Membership Director - Danielle Terrazas returns as the director of membership. Danielle manages creative projects for clients ranging from small businesses to local municipalities, universities, private schools, and non-profits. With years of design expertise and marketing/business knowledge, Danielle blends the creative and the practical to make sure the client's message is always clear. Previously, Danielle was a designer for ChaseVP Printing, and owned and operated her own graphic design and printing studio.

Marketing and PR Director -  Kay Paumier serves as marketing and PR director for the third year. The founder and owner of Communications Plus, Kay has more than 25 years of experience in public relations and marketing communications. She helps B2B companies that are struggling to stand out in the crowd spread the word about their products and services, making them better known, more credible, and more profitable. Her services include media relations, publicity, writing, product launches, and website content.

Internet Director - Jeannie Shea continues as WIC's Internet director. The owner of Bay to Bay Technical Solutions, Jeannie has 20 years' experience in corporate and small business IT as a desktop and software support specialist, network administrator, and applications trainer. Bay to Bay Technical Solutions provides a wide range of IT services to consultants and small business owners. Through its telephone, remote-connection and in-person technical support, the company helps its clients manage their networks, computers, and mobile devices.

Satellites Director  - Wendy Wood is the new director of WIC's satellite groups. The president and creative director of Wendy Wood Design, Wendy helps marketing professionals visualize their business messages. With more than 18 years' experience with visual branding and corporate design, Wendy combines business sense, fresh perspective and expertise to bring creative ideas and valuable insight to any project. Her work includes establishing a visual branding look and feel, logo design and guidelines, tradeshow graphics and marketing collateral design.

Social Media Director - Amy Smith serves as WIC's new Social Media Director. As principal of Amy Smith Consulting, Amy specializes in marketing and public relations for technology companies, startups, and entrepreneurs. She is also a co-founder of Project Gado, a startup using a revolutionary scanning technology to digitize photos for small archives and individuals.

Administrative Secretary - Melissa Stacey returns to the WIC board as administrative secretary, having served as WIC's treasurer from 2008 to 2012. As the owner of Feeling Organized, Melissa specializes in organization for homes, offices and small businesses. She works with each client to create unique organizing systems that are geared toward their specific needs, lifestyles and/or work style. Melissa's expertise includes filing systems, operation manuals, paper management, closet spaces, offices and workflow. Melissa is the co-author of Get Organized Today.

About WIC
Women In Consulting (WIC) is a vibrant, diverse, and powerful community of consultants and small business owners working to build strong businesses. Founded in the San Francisco Bay Area in 1998, WIC provides its 300+ members and affiliates a forum to connect and share with like-minded professionals. Established as a nonprofit, collaborative community to foster successful businesses for its members, WIC sponsors programs and activities to help members network, improve their skills, and thrive even in a tumultuous economic climate, and also provides consulting leadership and support to the community at large.

For more information:

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
SYS-CON Events announced today that 910Telecom will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Housed in the classic Denver Gas & Electric Building, 910 15th St., 910Telecom is a carrier-neutral telecom hotel located in the heart of Denver. Adjacent to CenturyLink, AT&T, and Denver Main, 910Telecom offers connectivity to all major carriers, Internet service providers, Internet backbones and ...
Big Data, cloud, analytics, contextual information, wearable tech, sensors, mobility, and WebRTC: together, these advances have created a perfect storm of technologies that are disrupting and transforming classic communications models and ecosystems. In his session at @ThingsExpo, Erik Perotti, Senior Manager of New Ventures on Plantronics’ Innovation team, provided an overview of this technological shift, including associated business and consumer communications impacts, and opportunities it ...
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
WebRTC is bringing significant change to the communications landscape that will bridge the worlds of web and telephony, making the Internet the new standard for communications. Cloud9 took the road less traveled and used WebRTC to create a downloadable enterprise-grade communications platform that is changing the communication dynamic in the financial sector. In his session at @ThingsExpo, Leo Papadopoulos, CTO of Cloud9, discussed the importance of WebRTC and how it enables companies to focus...
ReadyTalk has expanded the capabilities of the FoxDen collaboration platform announced late last year to include FoxDen Connect, an in-room video collaboration experience that launches with a single touch. With FoxDen Connect, users can now not only engage in HD video conferencing between iOS and Android mobile devices or Chrome browsers, but also set up in-person meeting rooms for video interactions. A host’s mobile device automatically recognizes the presence of a meeting room via beacon tech...
Manufacturers are embracing the Industrial Internet the same way consumers are leveraging Fitbits – to improve overall health and wellness. Both can provide consistent measurement, visibility, and suggest performance improvements customized to help reach goals. Fitbit users can view real-time data and make adjustments to increase their activity. In his session at @ThingsExpo, Mark Bernardo Professional Services Leader, Americas, at GE Digital, discussed how leveraging the Industrial Internet a...
On Dice.com, the number of job postings asking for skill in Amazon Web Services increased 76 percent between June 2015 and June 2016. Salesforce.com saw its own skill mentions increase 37 percent, while DevOps and Cloud rose 35 percent and 28 percent, respectively. Even as they expand their presence in the cloud, companies are also looking for tech professionals who can manage projects, crunch data, and figure out how to make systems run more autonomously. Mentions of ‘data science’ as a skill ...
IoT generates lots of temporal data. But how do you unlock its value? You need to discover patterns that are repeatable in vast quantities of data, understand their meaning, and implement scalable monitoring across multiple data streams in order to monetize the discoveries and insights. Motif discovery and deep learning platforms are emerging to visualize sensor data, to search for patterns and to build application that can monitor real time streams efficiently. In his session at @ThingsExpo, ...
"delaPlex is a software development company. We do team-based outsourcing development," explained Mark Rivers, COO and Co-founder of delaPlex Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Amazon has gradually rolled out parts of its IoT offerings in the last year, but these are just the tip of the iceberg. In addition to optimizing their back-end AWS offerings, Amazon is laying the ground work to be a major force in IoT – especially in the connected home and office. Amazon is extending its reach by building on its dominant Cloud IoT platform, its Dash Button strategy, recently announced Replenishment Services, the Echo/Alexa voice recognition control platform, the 6-7 strategic...
SYS-CON Events announced today that LeaseWeb USA, a cloud Infrastructure-as-a-Service (IaaS) provider, will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. LeaseWeb is one of the world's largest hosting brands. The company helps customers define, develop and deploy IT infrastructure tailored to their exact business needs, by combining various kinds cloud solutions.
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, explored the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences between wh...
For basic one-to-one voice or video calling solutions, WebRTC has proven to be a very powerful technology. Although WebRTC’s core functionality is to provide secure, real-time p2p media streaming, leveraging native platform features and server-side components brings up new communication capabilities for web and native mobile applications, allowing for advanced multi-user use cases such as video broadcasting, conferencing, and media recording.
SYS-CON Events announced today that Venafi, the Immune System for the Internet™ and the leading provider of Next Generation Trust Protection, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Venafi is the Immune System for the Internet™ that protects the foundation of all cybersecurity – cryptographic keys and digital certificates – so they can’t be misused by bad guys in attacks...
There will be new vendors providing applications, middleware, and connected devices to support the thriving IoT ecosystem. This essentially means that electronic device manufacturers will also be in the software business. Many will be new to building embedded software or robust software. This creates an increased importance on software quality, particularly within the Industrial Internet of Things where business-critical applications are becoming dependent on products controlled by software. Qua...
In addition to all the benefits, IoT is also bringing new kind of customer experience challenges - cars that unlock themselves, thermostats turning houses into saunas and baby video monitors broadcasting over the internet. This list can only increase because while IoT services should be intuitive and simple to use, the delivery ecosystem is a myriad of potential problems as IoT explodes complexity. So finding a performance issue is like finding the proverbial needle in the haystack.
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, discussed how research has demonstrated the value of Machine Learning in delivering next generation analytics to imp...
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, demonstrated how to move beyond today's coding paradigm and shared the must-have mindsets for removing complexity from the develo...
SYS-CON Events announced today that MangoApps will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. MangoApps provides modern company intranets and team collaboration software, allowing workers to stay connected and productive from anywhere in the world and from any device.