Microsoft Cloud Authors: Elizabeth White, Yeshim Deniz, Serafima Al, Janakiram MSV, John Katrick

News Feed Item

KongZhong announces the WAR SAGA Brand, creating China's leading military online game platform

BEIJING, April 20, 2014 /PRNewswire/ -- KongZhong Corporation (KONG), a leading provider of digital entertainment services for consumers in the PRC, today has officially announced, the "WAR SAGA" brand, "the leading brand for online military games in China", at a press conference at the Wangzuo Film Production Base in Beijing. Attendees at the event included Leilei Wang, the Chairman and CEO of KongZhong, Victor Kislyi, the founder and CEO of Wargaming, Oleg Gotynyan, the development director of War of Warplanes, Jiayao Dong, the vice president of Phoenix TV and famous TV host of military programs, General Wenlong Du, a renowned Chinese military expert, Xiaosong Gao, a famous musician and military enthusiast, the management team of KongZhong and Wargaming as well as over a hundred key media organizations and hundreds of fans of War Saga games.

At the conference, KongZhong celebrated the 3-year anniversary of World of Tanks' successful operation in China with the event's guests. At the same time, KongZhong announced that World of Warplanes, the 2nd epic war title developed by Wargaming, will begin its next closed beta test on April 25th.  Unlike prior closed beta tests, accounts will not be wiped at the end of this test, enabling players who participate to carry their game play history into the upcoming open beta.  In addition, KongZhong announced that the first technical test for World of Warships is expected to be held sometime in the fourth quarter of 2014.  As the trilogy of war games from Wargaming are getting closer to be simultaneously available to Chinese players, KongZhong formally announced its "WAR SAGA" brand strategy, emphasizing the Company's leading position and provider of military online games to the China game market.

World of Tanks' 3-year anniversary
Since March 15th, 2011, World of Tanks had been commercially operated for 3 years and has become the most welcomed and top-tier military online game in China. At the end of 2013, global registered users of World of Tanks increased to 80 million with roughly half of that figure coming from China and global PCUs of over 1.28 million.  Over the course of its successful operation, World of Tanks has introduced 27 large-scale content updates, including version 0.6.7, which introduced the first Chinese tank "59" (of which 700k Chinese players are owners of this tank), version 0.8.3, which introduced the Chinese tank series, and the version 0.8.9, whose biggest feature "Germany WT-100 tank" has become one of the most popular tanks in the game to-date.

World of Tanks has also made great contributions to Chinese e-sports since its launch in China. At the end of 2013, World of Tank's e-sport tournaments in China had been held in over 100 cities with the support from over 100,000 fans. The annual prize amount for WoT tournaments was more than RMB 1.0 mn while the annual broadcast of the China finals aired over 500 hours of WoT tournaments with a the total audience of over 20.0 mn viewers. In addition, Chinese team achieved 2nd place at the WCG World of Tanks e-sport tournament.

World of Warplanes to go begin closed beta on Apr, 25th 2014
Also created by Wargaming, World of Warplanes was born in Kiev, Ukraine, a famous historical city during the World War II time period. At the event, Oleg Gotynyan, the development director of World of Warplane, provided a comprehensive introduction of World of Warplanes to the China market, including key game play and the overall development process and philosophy. 

World of Warplanes is a massively multiplayer online game dedicated to the golden era of military aviation. It supplements the legendary World of Tanks game as a new part of the Wargaming.net universe. Teams of 15 players each battle against each other in an unceasing confrontation for air supremacy, but each moment will be remembered for a long time. Flying the "steel birds" from biplanes of the 1930s up to the first jet planes of 1950s, millions of pilots around the world are proving their own superiority.  The game features simple controls with fast-paced combat (less than 5 minutes for a typical battle), which KongZhong believes will appeal to a different market than World of Tanks.  Moreover, players in China, similar to players overseas will enjoy access to a single unified account, which will allow players to have direct access to all of Wargaming's MMO titles in a single portal and a single game economy.

World of Warships' First Technical test in Q4, 2014
Additionally, it was revealed at the conference, that World of Warship's first technical test is now scheduled in China for sometime during the fourth quarter of 2014.  World of Warships is an MMO naval warfare action game dedicated to the naval clashes of the 20th century. The game was created by Lesta Studio, a St.Peterburg team under the leadership of Wargaming. It is the 3rd epic title of "WAR SAGA." In World of Warships, the battlefield will move from the air to the ocean, where the game will provide players numerous strategic opportunities for success in naval combat.  Like World of Warplanes, players in China, will enjoy access to a single unified account, which will allow players to have direct access to all of Wargaming's MMO titles in a single portal and a single game economy.

Revealed: the Leading Brand of Online Military Games Brand "WAR SAGA" in China
At the event, based on the "War Trilogy" (Tanks, Warplanes, and Warships), Wang Leilei, the Chairman and CEO of KongZhong, revealed the "WAR SAGA" brand which embodies the unification of Wargaming's titles and an inauguration ceremony of the "WAR SAGA" brand was led by Leilei Wang and Victor Kislyi.

KongZhong has accumulated a rich set of operating and marketing experience in the war game genre from operating World of Tanks since the beginning of 2011. Through these experiences, KongZhong is highly attuned to the requirements of online military game fans in China market as well as having accumulated a significant community of online military game fans onto the KongZhong game platform, to create competitive advantages in the China online game market.

Leilei Wang said, "World of Tanks is now the most successful military title in Chinese gaming market.  I would like to give thanks for the long-term support from Wargaming development team. Wargaming is one of the best creators of military games in the world and I believe this will ensure the quality and success of World of Warplanes' upcoming Chinese launch. KongZhong is Wargaming's most trustworthy partner and I hope that we can bring more military masterpieces to Chinese fans together in future under the WAR SAGA brand."

Victor Kislyi said, "Wargaming and KongZhong have formed into a unique, long-term partnership in the 3-years since our cooperation of World of Tanks. World of Tanks had made great success worldwide since its launch, which has created a stable foundation for the WAR SAGA brand. As the leading brand of online war games, WAR SAGA would achieve higher value than a stand along game and has further room to develop its market leading position in future via the official launch of World of Warplanes and World of Warships."

About KongZhong
KongZhong (KONG), listed in Nasdaq in 2004, is one of the leading providers of digital entertainment services for consumers in the PRC. We operate three main business units, namely WVAS, mobile games and Internet games. Within Internet games, KONG has the exclusive publishing rights for World of Tanks, World of Warplanes, World of Warships, Guild Wars 2 and other titles in mainland China. Since the acquisition of our proprietary smartphone game engine platform in 2011, KONG has expanded our smartphone game development team across 4 cities in China currently developing over 10 smartphone games across various genres, including MMORPG, RTS, military, and fantasy.

About Wargaming
Wargaming is an award-winning online game developer and publisher and one of the leaders in the free-to-play MMO market. Founded as a privately held company in 1998, Wargaming has shipped more than 15 titles and employs around 2,800 professionals across such key regions as North America, Europe, Russia, Asia and Australia.  Currently, Wargaming is focused on its team-based MMO war series dedicated to mid-20th century warfare that will include the company's flagship armored MMO World of Tanks, launched in April 2011 and currently boasting over 75 million players worldwide, the flight combat World of Warplanes that took off in November 2013 with over 4.5 million pilots, and the naval World of Warships, scheduled for release in 2014.

SOURCE KongZhong Corporation

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
Predicting the future has never been more challenging - not because of the lack of data but because of the flood of ungoverned and risk laden information. Microsoft states that 2.5 exabytes of data are created every day. Expectations and reliance on data are being pushed to the limits, as demands around hybrid options continue to grow.
Business professionals no longer wonder if they'll migrate to the cloud; it's now a matter of when. The cloud environment has proved to be a major force in transitioning to an agile business model that enables quick decisions and fast implementation that solidify customer relationships. And when the cloud is combined with the power of cognitive computing, it drives innovation and transformation that achieves astounding competitive advantage.
As IoT continues to increase momentum, so does the associated risk. Secure Device Lifecycle Management (DLM) is ranked as one of the most important technology areas of IoT. Driving this trend is the realization that secure support for IoT devices provides companies the ability to deliver high-quality, reliable, secure offerings faster, create new revenue streams, and reduce support costs, all while building a competitive advantage in their markets. In this session, we will use customer use cases...
Digital Transformation: Preparing Cloud & IoT Security for the Age of Artificial Intelligence. As automation and artificial intelligence (AI) power solution development and delivery, many businesses need to build backend cloud capabilities. Well-poised organizations, marketing smart devices with AI and BlockChain capabilities prepare to refine compliance and regulatory capabilities in 2018. Volumes of health, financial, technical and privacy data, along with tightening compliance requirements by...
The best way to leverage your Cloud Expo presence as a sponsor and exhibitor is to plan your news announcements around our events. The press covering Cloud Expo and @ThingsExpo will have access to these releases and will amplify your news announcements. More than two dozen Cloud companies either set deals at our shows or have announced their mergers and acquisitions at Cloud Expo. Product announcements during our show provide your company with the most reach through our targeted audiences.
DevOpsSummit New York 2018, colocated with CloudEXPO | DXWorldEXPO New York 2018 will be held November 11-13, 2018, in New York City. Digital Transformation (DX) is a major focus with the introduction of DXWorldEXPO within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive over the long term. A total of 88% of Fortune 500 companies from a generation ago are now out of bus...
With 10 simultaneous tracks, keynotes, general sessions and targeted breakout classes, @CloudEXPO and DXWorldEXPO are two of the most important technology events of the year. Since its launch over eight years ago, @CloudEXPO and DXWorldEXPO have presented a rock star faculty as well as showcased hundreds of sponsors and exhibitors! In this blog post, we provide 7 tips on how, as part of our world-class faculty, you can deliver one of the most popular sessions at our events. But before reading...
DXWordEXPO New York 2018, colocated with CloudEXPO New York 2018 will be held November 11-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI, Machine Learning and WebRTC to one location.
DXWorldEXPO | CloudEXPO are the world's most influential, independent events where Cloud Computing was coined and where technology buyers and vendors meet to experience and discuss the big picture of Digital Transformation and all of the strategies, tactics, and tools they need to realize their goals. Sponsors of DXWorldEXPO | CloudEXPO benefit from unmatched branding, profile building and lead generation opportunities.
DXWorldEXPO LLC announced today that ICOHOLDER named "Media Sponsor" of Miami Blockchain Event by FinTechEXPO. ICOHOLDER give you detailed information and help the community to invest in the trusty projects. Miami Blockchain Event by FinTechEXPO has opened its Call for Papers. The two-day event will present 20 top Blockchain experts. All speaking inquiries which covers the following information can be submitted by email to [email protected] Miami Blockchain Event by FinTechEXPO also offers s...
Dion Hinchcliffe is an internationally recognized digital expert, bestselling book author, frequent keynote speaker, analyst, futurist, and transformation expert based in Washington, DC. He is currently Chief Strategy Officer at the industry-leading digital strategy and online community solutions firm, 7Summits.
Digital Transformation and Disruption, Amazon Style - What You Can Learn. Chris Kocher is a co-founder of Grey Heron, a management and strategic marketing consulting firm. He has 25+ years in both strategic and hands-on operating experience helping executives and investors build revenues and shareholder value. He has consulted with over 130 companies on innovating with new business models, product strategies and monetization. Chris has held management positions at HP and Symantec in addition to ...
Cloud-enabled transformation has evolved from cost saving measure to business innovation strategy -- one that combines the cloud with cognitive capabilities to drive market disruption. Learn how you can achieve the insight and agility you need to gain a competitive advantage. Industry-acclaimed CTO and cloud expert, Shankar Kalyana presents. Only the most exceptional IBMers are appointed with the rare distinction of IBM Fellow, the highest technical honor in the company. Shankar has also receive...
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities - ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups.
The standardization of container runtimes and images has sparked the creation of an almost overwhelming number of new open source projects that build on and otherwise work with these specifications. Of course, there's Kubernetes, which orchestrates and manages collections of containers. It was one of the first and best-known examples of projects that make containers truly useful for production use. However, more recently, the container ecosystem has truly exploded. A service mesh like Istio addr...
Poor data quality and analytics drive down business value. In fact, Gartner estimated that the average financial impact of poor data quality on organizations is $9.7 million per year. But bad data is much more than a cost center. By eroding trust in information, analytics and the business decisions based on these, it is a serious impediment to digital transformation.
The IoT Will Grow: In what might be the most obvious prediction of the decade, the IoT will continue to expand next year, with more and more devices coming online every single day. What isn’t so obvious about this prediction: where that growth will occur. The retail, healthcare, and industrial/supply chain industries will likely see the greatest growth. Forrester Research has predicted the IoT will become “the backbone” of customer value as it continues to grow. It is no surprise that retail is ...
Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settlement products to hedge funds and investment banks. After, he co-founded a revenue cycle management company where he learned about Bitcoin and eventually Ethereal. Andrew's role at ConsenSys Enterprise is a mul...
DXWorldEXPO LLC announced today that "Miami Blockchain Event by FinTechEXPO" has announced that its Call for Papers is now open. The two-day event will present 20 top Blockchain experts. All speaking inquiries which covers the following information can be submitted by email to [email protected] Financial enterprises in New York City, London, Singapore, and other world financial capitals are embracing a new generation of smart, automated FinTech that eliminates many cumbersome, slow, and expe...
Cloud Expo | DXWorld Expo have announced the conference tracks for Cloud Expo 2018. Cloud Expo will be held June 5-7, 2018, at the Javits Center in New York City, and November 6-8, 2018, at the Santa Clara Convention Center, Santa Clara, CA. Digital Transformation (DX) is a major focus with the introduction of DX Expo within the program. Successful transformation requires a laser focus on being data-driven and on using all the tools available that enable transformation if they plan to survive ov...