Welcome!

Microsoft Cloud Authors: Andreas Grabner, Stackify Blog, Liz McMillan, David H Deans, Automic Blog

News Feed Item

Over 1,000 Digital Marketing Executives Gather in Palm Desert for the 2014 IAB Annual Leadership Meeting

Today marks the opening of the Interactive Advertising Bureau’s (IAB) 2014 Annual Leadership Meeting, which has brought together more than 1,000 digital advertising leaders at the JW Marriott Desert Springs Resort & Spa in Palm Desert, CA, to address the year’s theme: “Marketing 2020: The Digital Agenda.” Sold out for the seventh year in a row, with the biggest attendance in the event’s history, the conference features a prestigious lineup of speakers who will discuss and debate issues related to the constantly shifting nature of the digital advertising industry – all with the goal of building a profitable future for marketing and media.

"This year's Annual Leadership Meeting is focused on removing the roadblocks that prevent digital media from reaching their full potential," said Randall Rothenberg, President and CEO, IAB. "We'll be tackling the biggest issues we face: fraudulent traffic, consumer privacy, data security, IP theft, mobile monetization, measurement standardization and much more. This three-day meeting gives us the chance to address these topics, learning from both speakers on-stage and from each other in dynamic Town Hall sessions. We take these conversations seriously because at some point soon digital media will be the largest advertising segment in the U.S., and our businesses will be dependent on interactive to drive new revenue and opportunity."

Nick D’Aloisio, founder of Summly, a next-generation newsfeed app, will give the opening keynote presentation on Sunday, February 9. Summly was acquired by Yahoo! last year, and D’Aloisio currently serves as a member of the Yahoo! mobile engineering team, helping to re-imagining the company’s core experiences for mobile and tablets. In addition to D’Aloisio, numerous industry luminaries and thought leaders will be featured on the conference mainstage, including:

  • Neil Ashe, President & Chief Executive Officer, Global eCommerce, Walmart, with Stephen Quinn, Executive Vice President and Chief Marketing Officer, Walmart
  • Spencer Baim, Chief Strategic Officer, VICE Media
  • Brian Boland, Vice President, Ad Products, Monetization and Atlas, Facebook
  • Andrew Creighton, President, VICE Media
  • Dr. Jeff Eisenach, Senior Vice President, Global Energy, Environment and Network Industries Practice, NERA
  • Dan Greenberg, Chief Executive Officer & Co-Founder, Sharethrough
  • Jack Haber, Vice President, Global Advertising & Digital, CP Colgate-Palmolive Company
  • Darren Herman, Vice President, Content Services, Mozilla
  • Terence Kawaja, Founder & Chief Executive Officer, LUMA Partners
  • Meredith Levien, Executive Vice President of Advertising, The New York Times Co.
  • Ann Lewnes, Senior Vice President & Chief Marketing Officer, Adobe Systems Incorporated
  • Bob Liodice, President and Chief Executive Officer, Association of National Advertisers
  • Lou Mastria, Managing Director, Digital Advertising Alliance
  • Neal Mohan, Vice President, Display Advertising, Google
  • Jamie Moldafsky, Chief Marketing Officer, Wells Fargo
  • Mike Perlis, President and Chief Executive Officer, Forbes Media
  • Tom Phillips, Chief Executive Officer, Dstillery
  • Guy Phillipson, Chief Executive Officer, IAB UK
  • Bob Pittman, Chairman & Chief Executive Officer, Clear Channel

Other digital marketing influencers will also speak and lead discussions at the event:

  • Kristi Argyilan, President, MAGNA Global North America, Mediabrands
  • John Battelle, Executive Chair, sovrn Holdings Inc. & Founder, Federated Media
  • David Cohen, Chief Investment Officer, UM & President Global Partnerships, MAGNA Global
  • James Deaker, Vice President, Revenue Management, Privacy and Policy, Yahoo
  • Quentin George, Co-Founder & Principal, \UNBOUND\
  • Gabe Gottlieb, Co-Founder and Chief Executive Officer, Adomic
  • Mark Howard, Chief Revenue Officer, Forbes Media
  • Jane Schachtel, Global Head of Technology & Telecom Strategy, Facebook
  • Cary Tilds, Chief Innovation Officer, GroupM

The IAB will post highlight videos from the event’s presentations for those who are unable to attend. For more information, visit iab.net/alm.

About the IAB

The Interactive Advertising Bureau (IAB) is comprised of more than 600 leading media and technology companies that are responsible for selling 86% of online advertising in the United States. On behalf of its members, the IAB is dedicated to the growth of the interactive advertising marketplace, of interactive’s share of total marketing spend, and of its members’ share of total marketing spend. The IAB educates marketers, agencies, media companies and the wider business community about the value of interactive advertising. Working with its member companies, the IAB evaluates and recommends standards and practices and fields critical research on interactive advertising. Founded in 1996, the IAB is headquartered in New York City with a Public Policy office in Washington, D.C. For more information, please visit iab.net.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
"MobiDev is a Ukraine-based software development company. We do mobile development, and we're specialists in that. But we do full stack software development for entrepreneurs, for emerging companies, and for enterprise ventures," explained Alan Winters, U.S. Head of Business Development at MobiDev, in this SYS-CON.tv interview at 20th Cloud Expo, held June 6-8, 2017, at the Javits Center in New York City, NY.
SYS-CON Events announced today that TMC has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo and Big Data at Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Global buyers rely on TMC’s content-driven marketplaces to make purchase decisions and navigate markets. Learn how we can help you reach your marketing goals.
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...
SYS-CON Events announced today that TechTarget has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. TechTarget storage websites are the best online information resource for news, tips and expert advice for the storage, backup and disaster recovery markets.
SYS-CON Events announced today that Telecom Reseller has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Telecom Reseller reports on Unified Communications, UCaaS, BPaaS for enterprise and SMBs. They report extensively on both customer premises based solutions such as IP-PBX as well as cloud based and hosted platforms.
Artificial intelligence, machine learning, neural networks. We’re in the midst of a wave of excitement around AI such as hasn’t been seen for a few decades. But those previous periods of inflated expectations led to troughs of disappointment. Will this time be different? Most likely. Applications of AI such as predictive analytics are already decreasing costs and improving reliability of industrial machinery. Furthermore, the funding and research going into AI now comes from a wide range of com...
SYS-CON Events announced today that Silicon India has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Published in Silicon Valley, Silicon India magazine is the premiere platform for CIOs to discuss their innovative enterprise solutions and allows IT vendors to learn about new solutions that can help grow their business.
SYS-CON Events announced today that Ayehu will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara California. Ayehu provides IT Process Automation & Orchestration solutions for IT and Security professionals to identify and resolve critical incidents and enable rapid containment, eradication, and recovery from cyber security breaches. Ayehu provides customers greater control over IT infras...
SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex software systems for startups and enterprises. Since 2009 it has grown from a small group of passionate engineers and business...
SYS-CON Events announced today that Conference Guru has been named “Media Sponsor” of SYS-CON's 21st International Cloud Expo, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. A valuable conference experience generates new contacts, sales leads, potential strategic partners and potential investors; helps gather competitive intelligence and even provides inspiration for new products and services. Conference Guru works with conference organi...
SYS-CON Events announced today that GrapeUp, the leading provider of rapid product development at the speed of business, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company, specialized in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market acr...
In this presentation, Striim CTO and founder Steve Wilkes will discuss practical strategies for counteracting fraud and cyberattacks by leveraging real-time streaming analytics. In his session at @ThingsExpo, Steve Wilkes, Founder and Chief Technology Officer at Striim, will provide a detailed look into leveraging streaming data management to correlate events in real time, and identify potential breaches across IoT and non-IoT systems throughout the enterprise. Strategies for processing massive ...
Internet of @ThingsExpo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devic...
SYS-CON Events announced today that Cloud Academy named "Bronze Sponsor" of 21st International Cloud Expo which will take place October 31 - November 2, 2017 at the Santa Clara Convention Center in Santa Clara, CA. Cloud Academy is the industry’s most innovative, vendor-neutral cloud technology training platform. Cloud Academy provides continuous learning solutions for individuals and enterprise teams for Amazon Web Services, Microsoft Azure, Google Cloud Platform, and the most popular cloud com...
SYS-CON Events announced today that CA Technologies has been named "Platinum Sponsor" of SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. CA Technologies helps customers succeed in a future where every business - from apparel to energy - is being rewritten by software. From planning to development to management to security, CA creates software that fuels transformation for companies in the applic...
The current age of digital transformation means that IT organizations must adapt their toolset to cover all digital experiences, beyond just the end users’. Today’s businesses can no longer focus solely on the digital interactions they manage with employees or customers; they must now contend with non-traditional factors. Whether it's the power of brand to make or break a company, the need to monitor across all locations 24/7, or the ability to proactively resolve issues, companies must adapt to...
Amazon started as an online bookseller 20 years ago. Since then, it has evolved into a technology juggernaut that has disrupted multiple markets and industries and touches many aspects of our lives. It is a relentless technology and business model innovator driving disruption throughout numerous ecosystems. Amazon’s AWS revenues alone are approaching $16B a year making it one of the largest IT companies in the world. With dominant offerings in Cloud, IoT, eCommerce, Big Data, AI, Digital Assista...
SYS-CON Events announced today that IBM has been named “Diamond Sponsor” of SYS-CON's 21st Cloud Expo, which will take place on October 31 through November 2nd 2017 at the Santa Clara Convention Center in Santa Clara, California.
We build IoT infrastructure products - when you have to integrate different devices, different systems and cloud you have to build an application to do that but we eliminate the need to build an application. Our products can integrate any device, any system, any cloud regardless of protocol," explained Peter Jung, Chief Product Officer at Pulzze Systems, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA
Multiple data types are pouring into IoT deployments. Data is coming in small packages as well as enormous files and data streams of many sizes. Widespread use of mobile devices adds to the total. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists looked at the tools and environments that are being put to use in IoT deployments, as well as the team skills a modern enterprise IT shop needs to keep things running, get a handle on all this data, and deliver...