Welcome!

Microsoft Cloud Authors: David H Deans, Yeshim Deniz, Janakiram MSV, Andreas Grabner, Stackify Blog

News Feed Item

Rodale Inc. Appoints Beth Buehler SVP, Digital Operations & Strategy

--Dow Jones & Company Executive to Lead Digital Efforts across Brands--

NEW YORK, Feb. 6, 2014 /PRNewswire/ -- Rodale Inc., the world's leading healthy lifestyle company, today announced that Beth Buehler has been named SVP of Digital Operations and Strategy, a newly created position for the company. She will report to Rodale President Scott Schulman and will join the company's executive team, effective today. Buehler will be based in Rodale's New York office.

(Logo: http://photos.prnewswire.com/prnh/20131015/NY97618LOGO )

As SVP of Digital Operations and Strategy, Buehler will lead, unify, and coordinate key digital functions across the company's portfolio of world class brands, which includes Men's Health, Women's Health, Prevention, Runner's World, Organic Gardening, and Bicycling, as well as Rodale Books and Rodale's, the healthy lifestyle e-tail store launched last year.

"Beth's career path has positioned her as a critical bridge between technical, editorial, and business teams," said Schulman. "She's uniquely equipped to support our current efforts to drive traffic and distribution, develop new ways to monetize our content within the digital space, and build future digital growth strategies for the company. Creating this position is the first step in our broader digital plan. We're particularly focused on expanding video and mobile presence—areas where both audience and advertiser dollars are moving rapidly."

Buehler joins Rodale from Getty Images, one of the world's leading distributors of premium digital images, where she served as Head of Digital Ventures. Prior to that, she held several key positions at Dow Jones & Company, including General Manager of MarketWatch, where she led the initial turnaround of the business and set the course for a three-year growth trajectory. She also served as Head of Business Management, overseeing consumer and enterprise strategic partnerships within the Wall Street Journal Digital Network properties and the Dow Jones Newswires/Factiva businesses. In this role, Buehler was also responsible for the Dow Jones Data Analytics and Insights team, made up of digital analytics, SEO, and market research.

During her tenure, Buehler also served as Dow Jones' Global Head of Business Development, where she led a team that executed complex company partnerships with Yahoo!, Amazon, Microsoft, and Google Android across the Wall Street Journal Digital Network.

Said Buehler, "Rodale, with its unparalleled content and brands, is in an exceptional position to capitalize on the growing use of technology in the health and wellness space. I am excited to work with the talented editorial and business teams to build industry leading products, partnerships, and distribution opportunities that will bring Rodale brands to the next phase in digital growth."

Rodale has launched successful digital properties such as Fitbie.com and Rodale's, a healthy lifestyle e-tail store offering responsibly sourced products, and has developed a wide range of apps and digital editions to connect with audiences across developing technologies. Currently, Rodale reaches 30 million unique visitors a month and more than 21 million consumers globally through social channels.

Buehler holds a master's degree in Business and a BA in Computer Science from Rutgers. She resides in New Jersey.

About Rodale Inc.
Rodale is the global voice for health and wellness with a mission to inspire and enable people to improve their lives and the world around them. Through a broad portfolio of best-in-class brands, Rodale reaches 75 million people globally through multiple distribution channels, including magazines, books, online, mobile, e-commerce, direct-to-consumer, social, and video. With 95 editions in 60 countries, Rodale publishes the largest, most established health and wellness lifestyle magazine brands, including Men's Health, Prevention, Women's Health, Runner's World, Bicycling, Running Times, and Organic Gardening, and through Rodale Events, LLC, produces 25 branded events that draw more than 100,000 participants annually. As one of the largest independent book publishers in the world, Rodale has published more than 75 New York Times bestsellers, including An Inconvenient Truth, by Al Gore; The End of Overeating, by former FDA Commissioner Dr. David Kessler; and The Honest Life, by Jessica Alba. A digital leader in the healthy living space with properties such as Fitbie.com and Rodale's, a healthy lifestyle e-tail store for responsibly sourced products, the company continues to find new ways to connect with audiences across developing technologies. Rodale is an established leader in direct-response marketing with more than 60 million customers, and Rodale editors are fixtures on the national media circuit, appearing on television regularly as authorities on health and wellness. www.rodaleinc.com

Contact:
Allison Falkenberry
VP, Brand and Corporate Communications
Rodale Inc.
212.573.0524
646.345.1280 (cell)

SOURCE Rodale Inc.

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
Recently, WebRTC has a lot of eyes from market. The use cases of WebRTC are expanding - video chat, online education, online health care etc. Not only for human-to-human communication, but also IoT use cases such as machine to human use cases can be seen recently. One of the typical use-case is remote camera monitoring. With WebRTC, people can have interoperability and flexibility for deploying monitoring service. However, the benefit of WebRTC for IoT is not only its convenience and interopera...
When shopping for a new data processing platform for IoT solutions, many development teams want to be able to test-drive options before making a choice. Yet when evaluating an IoT solution, it’s simply not feasible to do so at scale with physical devices. Building a sensor simulator is the next best choice; however, generating a realistic simulation at very high TPS with ease of configurability is a formidable challenge. When dealing with multiple application or transport protocols, you would be...
SYS-CON Events announced today that Secure Channels, a cybersecurity firm, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Secure Channels, Inc. offers several products and solutions to its many clients, helping them protect critical data from being compromised and access to computer networks from the unauthorized. The company develops comprehensive data encryption security strategie...
An increasing number of companies are creating products that combine data with analytical capabilities. Running interactive queries on Big Data requires complex architectures to store and query data effectively, typically involving data streams, an choosing efficient file format/database and multiple independent systems that are tied together through custom-engineered pipelines. In his session at @BigDataExpo at @ThingsExpo, Tomer Levi, a senior software engineer at Intel’s Advanced Analytics ...
WebRTC is great technology to build your own communication tools. It will be even more exciting experience it with advanced devices, such as a 360 Camera, 360 microphone, and a depth sensor camera. In his session at @ThingsExpo, Masashi Ganeko, a manager at INFOCOM Corporation, will introduce two experimental projects from his team and what they learned from them. "Shotoku Tamago" uses the robot audition software HARK to track speakers in 360 video of a remote party. "Virtual Teleport" uses a...
SYS-CON Events announced today that App2Cloud will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct. 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. App2Cloud is an online Platform, specializing in migrating legacy applications to any Cloud Providers (AWS, Azure, Google Cloud).
When shopping for a new data processing platform for IoT solutions, many development teams want to be able to test-drive options before making a choice. Yet when evaluating an IoT solution, it’s simply not feasible to do so at scale with physical devices. Building a sensor simulator is the next best choice; however, generating a realistic simulation at very high TPS with ease of configurability is a formidable challenge. When dealing with multiple application or transport protocols, you would be...
Internet-of-Things discussions can end up either going down the consumer gadget rabbit hole or focused on the sort of data logging that industrial manufacturers have been doing forever. However, in fact, companies today are already using IoT data both to optimize their operational technology and to improve the experience of customer interactions in novel ways. In his session at @ThingsExpo, Gordon Haff, Red Hat Technology Evangelist, shared examples from a wide range of industries – including en...
Detecting internal user threats in the Big Data eco-system is challenging and cumbersome. Many organizations monitor internal usage of the Big Data eco-system using a set of alerts. This is not a scalable process given the increase in the number of alerts with the accelerating growth in data volume and user base. Organizations are increasingly leveraging machine learning to monitor only those data elements that are sensitive and critical, autonomously establish monitoring policies, and to detect...
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. Jack Norris reviews best practices to show how companies develop, deploy, and dynamically update these applications and how this data-first...
Intelligent Automation is now one of the key business imperatives for CIOs and CISOs impacting all areas of business today. In his session at 21st Cloud Expo, Brian Boeggeman, VP Alliances & Partnerships at Ayehu, will talk about how business value is created and delivered through intelligent automation to today’s enterprises. The open ecosystem platform approach toward Intelligent Automation that Ayehu delivers to the market is core to enabling the creation of the self-driving enterprise.
SYS-CON Events announced today that Grape Up will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct. 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company specializing in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market across the U.S. and Europe, Grape Up works with a variety of customers from emergi...
"We're a cybersecurity firm that specializes in engineering security solutions both at the software and hardware level. Security cannot be an after-the-fact afterthought, which is what it's become," stated Richard Blech, Chief Executive Officer at Secure Channels, in this SYS-CON.tv interview at @ThingsExpo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.
Consumers increasingly expect their electronic "things" to be connected to smart phones, tablets and the Internet. When that thing happens to be a medical device, the risks and benefits of connectivity must be carefully weighed. Once the decision is made that connecting the device is beneficial, medical device manufacturers must design their products to maintain patient safety and prevent compromised personal health information in the face of cybersecurity threats. In his session at @ThingsExpo...
SYS-CON Events announced today that Massive Networks will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Massive Networks mission is simple. To help your business operate seamlessly with fast, reliable, and secure internet and network solutions. Improve your customer's experience with outstanding connections to your cloud.
Because IoT devices are deployed in mission-critical environments more than ever before, it’s increasingly imperative they be truly smart. IoT sensors simply stockpiling data isn’t useful. IoT must be artificially and naturally intelligent in order to provide more value In his session at @ThingsExpo, John Crupi, Vice President and Engineering System Architect at Greenwave Systems, will discuss how IoT artificial intelligence (AI) can be carried out via edge analytics and machine learning techn...
Everything run by electricity will eventually be connected to the Internet. Get ahead of the Internet of Things revolution and join Akvelon expert and IoT industry leader, Sergey Grebnov, in his session at @ThingsExpo, for an educational dive into the world of managing your home, workplace and all the devices they contain with the power of machine-based AI and intelligent Bot services for a completely streamlined experience.
SYS-CON Events announced today that Datera, that offers a radically new data management architecture, has been named "Exhibitor" of SYS-CON's 21st International Cloud Expo ®, which will take place on Oct 31 - Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Datera is transforming the traditional datacenter model through modern cloud simplicity. The technology industry is at another major inflection point. The rise of mobile, the Internet of Things, data storage and Big...
SYS-CON Events announced today that GrapeUp, the leading provider of rapid product development at the speed of business, will exhibit at SYS-CON's 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Grape Up is a software company, specialized in cloud native application development and professional services related to Cloud Foundry PaaS. With five expert teams that operate in various sectors of the market acr...
In the enterprise today, connected IoT devices are everywhere – both inside and outside corporate environments. The need to identify, manage, control and secure a quickly growing web of connections and outside devices is making the already challenging task of security even more important, and onerous. In his session at @ThingsExpo, Rich Boyer, CISO and Chief Architect for Security at NTT i3, discussed new ways of thinking and the approaches needed to address the emerging challenges of security i...