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Quorum Announces Alliance and Integration with izmocars iLM

Quorum's XSellerator(TM) DMS uses izmocars system to offer dealers seamless connection and management of Internet leads.

STERLING HEIGHTS, MICHIGAN -- (Marketwire) -- 02/08/13 -- Quorum Information Technologies Inc. (TSX VENTURE:QIS)(Quorum) announced today that it has partnered and integrated with an automotive retail industry leader in Internet Lead Management (ILM) systems, izmocars. Quorum's premier DMS, XSellerator(TM) now offers full two-way integration with the izmocars iLM product. This capability is available to all Quorum customers in both the US and Canada.

Quorum customers that take advantage of the embedded, CRM capability built within the XSellerator DMS can now quickly and easily bring in leads that originated from virtually any Internet source. The izmocars iLM system will be offered and supported directly by Quorum for its dealers to connect and manage Internet leads. The izmocars system will help dealers meet the expectations of today's modern consumers, and the requirements of manufacturer programs such as Genaral Motors's (GM) OneSource. Dealers can easily transmit the customer's information right into XSellerator once the lead becomes a true showroom prospect.

"Most consumers today use the Internet to shop for vehicles and make initial contact with the dealership. Their expectations in terms of response times are very high. Quorum's strategy to best serve our customers was to leverage the vast experience of izmocars in integrating leads from sources all across the Internet, and to focus on the direct integration with our DMS, XSellerator. izmocars is a prominent provider in this area that also maintains the certifications with all of the manufacturers which are required for handling leads that are generated through their programs. When our dealers make use of this partnership, Quorum will facilitate the implementation of the system and provide call center support to help them utilize it," said Mark Allen, Quorum's Vice President of Sales, Marketing and Services.

izmocars iLM is a full featured Lead Management System with advanced functionality that allows users to carry out marketing campaigns for sales and service. iLM enables dealers to establish sales processes that increase lead conversion and sales. iLM is designed to help managers in dealerships better manage their sales teams and use reporting data for better decision making.

"We are pleased with our partnership with Quorum, and we look forward to providing their clients a first class Lead Management Solution for improving dealership operations" said Tej Soni, izmocars President.

About Quorum

Quorum is a North American company focused on developing, marketing, implementing and supporting its XSellerator product for GM, Isuzu, Chrysler, Hyundai, Kia, Nissan, Subaru, NAPA and Bumper to Bumper dealerships. XSellerator is a dealership and customer management software product that automates, integrates and streamlines every process across departments in a dealership. Quorum is a leading provider to GM's Canadian Dealerships and is growing in other franchise and independent markets. Quorum is a Microsoft Partner in both Canada and the United States. Quorum Information Technologies Inc. is traded on the Toronto Venture Exchange (TSX-V) under the symbol QIS. For additional information please go to

About izmocars:

izmocars is a leading provider of Automotive Business Solutions including: Website and Online Marketing Solutions, Enterprise-level Automotive CRM, iConsult - Sales Performance Coaching and AddOnAuto - an In-Store Accessories Sales Solution.

izmocars is also the world's leader in Interactive Media Content for the automotive industry.

Founded in 2002, izmocars services some of the most successful eDealers in the country. izmocars is based in San Francisco, with offices in Long Beach, CA, and Brussels in Europe. For additional information visit

The TSX Venture Exchange does not accept responsibility for the adequacy or accuracy of this release.

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