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InsideView Team Wins SIIA CODiE Award for Best Sales & Marketing Intelligence Solution

Recognition Highlights InsideView's Ability to Increase Revenues for Its Customers by Discovering New Sales Opportunities, Accelerating the Sales Process, and Growing Existing Accounts

SAN FRANCISCO, CA -- (Marketwire) -- 02/01/13 -- InsideView, the leading provider of customer intelligence solutions for enterprise marketing and sales organizations, today announced that InsideView Team™ has won the 2013 Software & Information Industry Association (SIIA) CODiE™ Award for the Best Sales & Marketing Intelligence Solution. The award recognizes the strength of the InsideView solution to increase revenue by enabling marketing and sales professionals to more effectively discover and identify qualified sales leads, convert leads to opportunities, accelerate the sales process, and better manage accounts for retention and growth.

"Congratulations to InsideView for winning the CODiE award for Best Sales & Marketing Intelligence Solution," said Kathy Greenler Sexton, VP and General Manager for the SIIA Content Division at SIIA. "With the tremendous growth in nominations and an exceptional field of innovative finalists, this was a competitive year for the coveted CODiE Awards. InsideView should be very proud of their achievement."

InsideView aggregates relevant social, news and online information and reveals contact information and social connections to enable more effective marketing and sales engagement. As part of its solution, InsideView provides training, service and success management to promote the most productive use sales intelligence and to track the return on investment it generates. InsideView is used by more than 100,000 sales and marketing professionals in over one thousand market-leading companies globally.

SIIA judges selected InsideView as the Best Sales & Marketing Intelligence Solution winner based on the product's content depth and accuracy, robust feature set, groundbreaking innovation, platform flexibility, interoperability with leading CRM solutions' usability, and relevance to sales professionals. InsideView delivers critical business insights within the screens of leading CRM solutions. By integrating InsideView into the sales process, sales professionals close more deals, shorten the average sales cycle, and significantly increase the number of sales engagements that result in wins. InsideView fits within the standard workflow of sales and marketing functions, and increases overall productivity.

The SIIA CODiE Awards recognize excellence in the business software, digital content, and education technology industries. All nominated products and services receive a thorough review from seasoned industry experts who can identify strengths and give significant insights for improvements. In twenty-seven years, SIIA has recognized more than one thousand companies for achieving greatness in industries that expect innovative thinking and demand market validation. The Best Sales & Marketing Intelligence category included products focused on providing actionable information to sales and marketing professionals.

"After being named a finalist in 2012, it is an honor to be selected as a CODiE Award winner this year," said Umberto Milletti, CEO of InsideView. "The recognition by SIIA is a clear indication that we are meeting the needs of our customers with solutions that help marketing and sales professionals optimize their efforts for maximum results. We thank the CODiE judges for this prestigious recognition and validation of our work."

About SIIA
The Software & Information Industry Association (SIIA) is the principal trade association for the software and digital content industry. SIIA provides global services in government relations, business development, corporate education and intellectual property protection to 700 leading software and information companies. For further information, visit

About InsideView
InsideView is the leading provider of sales intelligence solutions to B2B sales and marketing organizations, helping sales professionals get in the door, and win once they're in. InsideView provides the critical business insights, social connections and deep contact information to effectively engage and convert the most promising prospects. As part of its solution, InsideView provides training, service and success management to promote the most productive use sales intelligence and track the ROI it generates. InsideView's products are used by more than 100,000 sales and marketing professionals, and over 1,000 market-leading companies including Adobe, BMC, Franklin Covey, Experian and SuccessFactors. InsideView was founded in 2005 and is headquartered in San Francisco, California. For more information, visit InsideView. All brands mentioned in this press release are the sole property of their registered owners.

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