Welcome!

Microsoft Cloud Authors: Pat Romanski, Elizabeth White, Liz McMillan, Mihai Corbuleac, David Bermingham

News Feed Item

Ford Launches App Developer Program Marking New Course for Customer-Driven Innovation and Value Creation

LAS VEGAS, Jan. 7, 2013 /PRNewswire/ --

  • Ford launches the automotive industry's first open mobile app developer program enabling software developers to integrate their apps with SYNC® AppLink
  • The Ford Developer Program provides a software development kit, technical support from Ford engineers and a developer community

Providing developers the information and tools needed for the creation of relevant, voice-activated experiences inside the car, Ford Motor Company today announces the launch of the Ford Developer Program (http://developer.ford.com) at the 2013 International CES.

Utilizing the SYNC® connectivity system and AppLink application programming interface (API), Ford becomes the first automaker in the world to launch an open developer program that enables software developers to directly interface with the vehicle and create apps that will enhance the driving experience.

"The Ford Developer Program marks a dramatic shift in how we will innovate new features and add value to our vehicles throughout the ownership period," said Hau Thai-Tang, vice president of Engineering, Ford Global Product Development. "Opening the car to developers gives consumers a direct voice and hand in the creation of apps that can help our products remain relevant, up to date and valuable to our customers."

According to a recent Nielsen survey, more than half of all American mobile subscribers now use smartphones of some kind and two-thirds of newly activated phones can run apps. Globally, there are now more than 1 billion smartphone users, a population that is expected to double by 2015. More than 55 billion apps have been downloaded from the leading digital markets, and American users have an average of 67 apps on their devices.

"When we first introduced SYNC in 2007, there was a need for an appropriate way to connect and control cellphones and digital music players in the car due to the massive consumer adoption trend," continued Thai-Tang. "Offering voice control so drivers can keep their hands on the wheel and eyes on the road has proven to be popular with our customers. Now, with an even faster adoption rate of smartphones, there is a need for a renewed focus on voice control for the unique capabilities of these devices, especially for the use of apps."

A recent Frost & Sullivan study shows one in five survey respondents acknowledge using apps while driving with absolutely no connection to the vehicle. While SYNC provides connectivity and voice control for phones and music players via Bluetooth® or USB, AppLink provides a voice-activated interface, allowing drivers to control smartphone apps without the need to pick up their devices. First launched in 2010, SYNC AppLink provides industry-leading voice command and control of mobile apps including popular services like Pandora personalized radio, Stitcher smart radio, NPR News, iHeartRadio digital radio and Scout personal navigation.

"The car presents an all-new opportunity for developers, especially the millennial market, and we're looking forward to seeing what results," said Thai-Tang. "Engaging innovators outside of the company is a key part of our strategy to be consumer-driven in all aspects of our business, helping us not only satisfy what's going on today, but setting us up for innovative solutions to the challenges coming in the future."

Millennials – those aged 18-33 – are particularly interested in customizing their experience with consumer products. Four in 10 respondents to a survey of millennials by Edelman 8095 want the opportunity to influence the products they use. Selecting and using apps is one of the easiest ways to personalize the functionality of both communications devices and vehicles they connect to for a unique user experience.

Ford Developer Program
Ford has been in a beta test with a group of invited developers as they work out details of the software development kit (SDK), documentation and technical support systems. With more than three dozen AppLink-compatible apps publicly available on Apple iOS and Google Android, the SDK is now mature enough that Ford engineers are ready to let the vast ecosystem of developers try it out.

The Ford program is similar to those at technology companies including Apple, Google and Facebook. App developers who want to enable their creations for AppLink can now register at http://developer.ford.com to download the AppLink SDK. The SDK contains code libraries and documentation for the APIs that enable two-way communication between mobile apps and the vehicle including voice commands from the driver.

"Since launching AppLink, we've worked with developers ranging from a two-man startup at Roximity to large organizations like National Public Radio and Major League Baseball," said Julius Marchwicki, global product manager for Ford SYNC AppLink. "The experience we gained from these projects as well as supporting hackathons at TechCrunch Disrupt and Facebook has helped us refine the development and testing process."

In addition to the libraries and documentation, developers will have access to technical support directly from Ford engineers and online discussion forums where they can share lessons learned with other developers.

Developers who have a great idea for an app but need some help building it can turn to jacAPPS. Michigan-based jacAPPS will be the recommended mobile app development house for the Ford Developer Program. The company has been chosen to provide development and technical support to third-party developers wanting to create voice-activated smartphone apps for Ford SYNC AppLink.

"Our focus is to enhance the driving experience by minimizing the distractions caused by hand-held usage of smartphones while driving," added Marchwicki. "We know consumers are using apps such as music and navigation while driving; therefore, by making AppLink available to developers, we can help ensure relevant apps can now be voice-controlled."

Currently, the three main categories of AppLink-enabled apps include: News and Information, Music and Entertainment, Navigation and Location.

Once a developer has incorporated AppLink code into the app, it will be submitted for review by Ford engineers to ensure it works properly and is suitable for use in the vehicle. Once approved, Ford will then work with the developer to provide a distribution license, after which the app is submitted to the relevant app marketplace.

New AppLink-enabled apps
In addition to the launch of the Developer Program, Ford has worked with several new partners to offer SYNC AppLink-equipped vehicle owners all-new voice-activated versions of their apps.

To showcase the global nature of the Developer Program and launch of AppLink in Europe and Asia later this year, Ford has announced a collaboration with Sina to enable its Weibo mobile app with AppLink for use in Ford vehicles to provide news, weather, microblogging and location-based services. Sina is an online media company serving China and the global Chinese communities. The digital media network of SINA.com (portal), SINA.cn (mobile portal) and Weibo.com (social media) enables Internet users to access professional media and user-generated content in multimedia formats from the Web and mobile devices and share their interests with friends and acquaintances.

"Our Developer Program is open and available to anyone around the world," said John Ellis, global technologist for Ford Connected Services. "A key advantage of our approach is the ability to quickly have relevant apps and services to support the launch of AppLink in Europe and Asia, by making it easy for local developers to tell us what the most popular and important apps are to suit the buyers in that region."

Other new app partners that joined the existing Ford AppLink ecosystem include:

News and Information

  • Wall Street Journal – The Journal's interactive app now features live and on-demand radio programming to stay on top of the latest news, markets, technology and lifestyle coverage from the nation's largest newspaper
  • USA Today – Get 24/7 access to the latest USA TODAY content. Hear headlines from News, Money, Sports, Life, Tech and Travel categories. Play, pause, skip and go back within and between stories, for an easily customized listening experience
  • Kaliki – Radio talent reads audio versions of the most compelling articles from a variety of magazines and newspapers such as Shape Magazine, TV Guide, Men's Fitness, OK! and Agence France-Presse. Launching with local papers in Detroit and Los Angeles with more publishers to come later in the year. All the content in Kaliki is free, with no subscription required

Music and Entertainment

  • Amazon Cloud Player – Drivers can listen to their personal music collection streamed from Amazon's cloud-based music locker service
  • Aha Radio – Voice control of more than 30,000 stations of your favorite Internet content – radio, on-demand music services, news, entertainment, podcasts, audiobooks, social feeds, personalized restaurant, coffee, weather and hotel stations, and more
  • Rhapsody – Listen to millions of songs, plus radio stations and expert-created playlists from America's top premium subscription music service on the road
  • Greater Media – Listen to live streams of favorite radio stations from around the United States

Navigation and Location

  • Glympse – Provide friends and family with an ETA and update of your location in real time on a dynamic map, completely hands-free
  • BeCouply – Get instant suggestions for cool date ideas in your area

SYNC history
SYNC was co-developed by Ford and Microsoft based on the recognition that consumer electronics evolve much more rapidly than vehicles. The connectivity system was architected to work with the mobile devices that drivers use every day, while providing an upgrade path that can bring new capabilities into the vehicle.

Since debuting in 2007 on the Focus, Ford has added numerous features to SYNC including AppLink, 911 Assist, Vehicle Health Report and SYNC Services, a cloud-based service network featuring traffic reports, turn-by-turn directions, business search, news, sports scores and movie listings.

"Thanks to our partner Microsoft and their expertise, we have turned the car into a development platform with extensive opportunities to continue to add value through new features delivered at the speed consumers now expect," said Doug VanDagens, global director of Ford Connected Services. "With more than 1 billion smartphones now in service around the world, we expect mobile connectivity will continue to grow in importance."

About Ford Motor Company
Ford Motor Company (NYSE: F), a global automotive industry leader based in Dearborn, Mich., manufactures or distributes automobiles across six continents. With about 172,000 employees and 65 plants worldwide, the company's automotive brands include Ford and Lincoln. The company provides financial services through Ford Motor Credit Company. For more information regarding Ford and its products worldwide, please visit http://corporate.ford.com.

SOURCE Ford Motor Company

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discussed how businesses can gain an edge over competitors by empowering consumers to take control through IoT. He cited examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He also highlighted how IoT can revitalize and restore outdated business models, making them profitable ...
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, discussed how research has demonstrated the value of Machine Learning in delivering next generation analytics to imp...
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, explored the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences between wh...
Connected devices and the industrial internet are growing exponentially every year with Cisco expecting 50 billion devices to be in operation by 2020. In this period of growth, location-based insights are becoming invaluable to many businesses as they adopt new connected technologies. Knowing when and where these devices connect from is critical for a number of scenarios in supply chain management, disaster management, emergency response, M2M, location marketing and more. In his session at @Th...
Basho Technologies has announced the latest release of Basho Riak TS, version 1.3. Riak TS is an enterprise-grade NoSQL database optimized for Internet of Things (IoT). The open source version enables developers to download the software for free and use it in production as well as make contributions to the code and develop applications around Riak TS. Enhancements to Riak TS make it quick, easy and cost-effective to spin up an instance to test new ideas and build IoT applications. In addition to...
When people aren’t talking about VMs and containers, they’re talking about serverless architecture. Serverless is about no maintenance. It means you are not worried about low-level infrastructural and operational details. An event-driven serverless platform is a great use case for IoT. In his session at @ThingsExpo, Animesh Singh, an STSM and Lead for IBM Cloud Platform and Infrastructure, will detail how to build a distributed serverless, polyglot, microservices framework using open source tec...
Apixio Inc. has raised $19.3 million in Series D venture capital funding led by SSM Partners with participation from First Analysis, Bain Capital Ventures and Apixio’s largest angel investor. Apixio will dedicate the proceeds toward advancing and scaling products powered by its cognitive computing platform, further enabling insights for optimal patient care. The Series D funding comes as Apixio experiences strong momentum and increasing demand for its HCC Profiler solution, which mines unstruc...
IoT offers a value of almost $4 trillion to the manufacturing industry through platforms that can improve margins, optimize operations & drive high performance work teams. By using IoT technologies as a foundation, manufacturing customers are integrating worker safety with manufacturing systems, driving deep collaboration and utilizing analytics to exponentially increased per-unit margins. However, as Benoit Lheureux, the VP for Research at Gartner points out, “IoT project implementers often ...
It is one thing to build single industrial IoT applications, but what will it take to build the Smart Cities and truly society changing applications of the future? The technology won’t be the problem, it will be the number of parties that need to work together and be aligned in their motivation to succeed. In his Day 2 Keynote at @ThingsExpo, Henrik Kenani Dahlgren, Portfolio Marketing Manager at Ericsson, discussed how to plan to cooperate, partner, and form lasting all-star teams to change t...
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
Presidio has received the 2015 EMC Partner Services Quality Award from EMC Corporation for achieving outstanding service excellence and customer satisfaction as measured by the EMC Partner Services Quality (PSQ) program. Presidio was also honored as the 2015 EMC Americas Marketing Excellence Partner of the Year and 2015 Mid-Market East Partner of the Year. The EMC PSQ program is a project-specific survey program designed for partners with Service Partner designations to solicit customer feedbac...
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life sett...
There are several IoTs: the Industrial Internet, Consumer Wearables, Wearables and Healthcare, Supply Chains, and the movement toward Smart Grids, Cities, Regions, and Nations. There are competing communications standards every step of the way, a bewildering array of sensors and devices, and an entire world of competing data analytics platforms. To some this appears to be chaos. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Bradley Holt, Developer Advocate a...
Cloud computing is being adopted in one form or another by 94% of enterprises today. Tens of billions of new devices are being connected to The Internet of Things. And Big Data is driving this bus. An exponential increase is expected in the amount of information being processed, managed, analyzed, and acted upon by enterprise IT. This amazing is not part of some distant future - it is happening today. One report shows a 650% increase in enterprise data by 2020. Other estimates are even higher....
SYS-CON Events announced today that Bsquare has been named “Silver Sponsor” of SYS-CON's @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. For more than two decades, Bsquare has helped its customers extract business value from a broad array of physical assets by making them intelligent, connecting them, and using the data they generate to optimize business processes.
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 19th Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - comp...
19th Cloud Expo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy. Meanwhile, 94% of enterpri...
The 19th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Digital Transformation, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportuni...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.