Welcome!

Microsoft Cloud Authors: Pat Romanski, Srinivasan Sundara Rajan, Glenn Rossman, Janakiram MSV, Steven Mandel

News Feed Item

MEMS is Changing the Game – Plus the Tablet, Handset and Future of Consumer Electronics

MEMS Industry Group (MIG), a global industry organization with close to 150 member-companies and partners, today announced a line-up of suppliers, partners and end-user companies, all participating in MEMS TechZone, its show-floor experience at the 2013 International CES.

Micro-electromechanical systems (MEMS) are pervasive in smartphones, tablets, game controllers, notebooks, and other popular consumer electronics. From tiny inertial sensors that ‘translate’ motion into the digital realm, miniature microphones that improve voice input and speech recognition accuracy, and personal health and fitness applications that support people living healthier, more independent lives, MEMS devices are embedded by the hundreds of millions in products that we use on a daily basis. And while consumers are using MEMS in record numbers—they aren’t yet a household term, but MIG is looking to change that.

“MEMS devices have been the ‘secret ingredient’ in consumer electronics for far too long,” said Karen Lightman, managing director, MEMS Industry Group. “The 2013 International CES gives us the perfect forum for demystifying a technology that is integral to the consumer experience. CES attendees who come to MEMS TechZone can check out some of the functionality that they appreciate today—and will love and demand from CE products tomorrow. Body motion-tracking, personal diagnostics, gesture recognition and even a wearable sensor and smartphone app that provides feedback on posture and movement are just a few of the demos that CES attendees can experience in our MEMS TechZone.”

Sponsored by Bosch, Bosch Sensortec and Akustica, MEMS TechZone features MEMS suppliers, industry partners and end-user companies:

  • Freescale Semiconductor—will feature its 12-Axis Xtrinsic™ Sensor Platform—a comprehensive solution comprised of sensors and sensor-fusion software that makes it easy for ODMs and OEMs to upgrade Microsoft Windows 7-based laptops and tablets to Windows 8.
  • InvenSense—will demonstrate a wearable development kit that determines the activity type, and detects changes in elevation and overall calorie burn. InvenSense’s 9-axis, single-chip MotionTracking device is the key enabling technology.
  • Kionix—will introduce novel inertial-sensor technologies that drive down current consumption and size for resource-constrained portable devices.
  • LUMOback—will demonstrate its wearable sensor and smartphone app that mimics the wearer’s movements and posture in real time, capturing that information when the wearer sits, stands, walks, runs and sleeps.
  • Sensor Platforms—will showcase its FreeMotion™ library, the first plug-and-play sensor hub that supports both Windows 8 and Android—without requiring developer modifications. FreeMotion is also hardware-agnostic, working both on sensor hubs and application processors.
  • WiSpry—will give CES attendees a ‘hands-on’ experience with its RF-MEMS devices in mobile phones—showing how its technology promotes longer battery life and reduces dropped calls.
  • X PRIZE Foundation—will promote the $10 million Qualcomm Tricorder X PRIZE and $2.25 million Nokia Sensing X Challenge—competitions that will help to revolutionize personal healthcare by making sensing and diagnostic assessment technologies available directly to consumers.
  • Xsens—will demonstrate sensor-fusion software for real-time 3D body-motion tracking based on multiple wireless, wearable motion-sensor nodes. The technology digitizes the wearer’s motion for applications in sports, fitness, healthcare and gaming and is available for licensing. Xsens will also present low-power 9D/10D motion sensor-fusion for “always on” motion tracking on mobile devices such as smartphones and tablets.

For More Information

MEMS TechZone takes place from January 8-11, 2013 during 2013 International CES exhibition hours, and is located at the Las Vegas Convention Center (LVCC) South Hall 2, Booth 25321.

MIG will also host a half-day MEMS conference session and keynote on January 8, 2013 from 9:00 a.m.-12:00 p.m., LVCC, North Hall, Room N264.

Media Inquiries

To arrange an interview with MIG Managing Director Karen Lightman or schedule a tour of MEMS TechZone, please contact: Maria Vetrano, media relations, MEMS Industry Group, tel: +617.876.2770, email: maria[at]vetrano.com.

About MEMS Industry Group

MEMS Industry Group (MIG) is the trade association advancing MEMS across global markets. Close to 150 companies comprise MIG, including Analog Devices, Applied Materials, Bosch, Freescale Semiconductor, GE, Honeywell, HP, Intel, InvenSense, Murata Electronics Oy, OMRON Electronic Components, Qualcomm Technologies, STMicroelectronics and Texas Instruments. For more information, visit: www.memsindustrygroup.org.

MEMS Industry Group and the MEMS Industry Group logo are registered trademarks of MEMS Industry Group. All other product and company names are trademarks or registered trademarks of their respective holders.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
Ask someone to architect an Internet of Things (IoT) solution and you are guaranteed to see a reference to the cloud. This would lead you to believe that IoT requires the cloud to exist. However, there are many IoT use cases where the cloud is not feasible or desirable. In his session at @ThingsExpo, Dave McCarthy, Director of Products at Bsquare Corporation, will discuss the strategies that exist to extend intelligence directly to IoT devices and sensors, freeing them from the constraints of ...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm ...
From wearable activity trackers to fantasy e-sports, data and technology are transforming the way athletes train for the game and fans engage with their teams. In his session at @ThingsExpo, will present key data findings from leading sports organizations San Francisco 49ers, Orlando Magic NBA team. By utilizing data analytics these sports orgs have recognized new revenue streams, doubled its fan base and streamlined costs at its stadiums. John Paul is the CEO and Founder of VenueNext. Prior ...
Technology vendors and analysts are eager to paint a rosy picture of how wonderful IoT is and why your deployment will be great with the use of their products and services. While it is easy to showcase successful IoT solutions, identifying IoT systems that missed the mark or failed can often provide more in the way of key lessons learned. In his session at @ThingsExpo, Peter Vanderminden, Principal Industry Analyst for IoT & Digital Supply Chain to Flatiron Strategies, will focus on how IoT de...
IoT offers a value of almost $4 trillion to the manufacturing industry through platforms that can improve margins, optimize operations & drive high performance work teams. By using IoT technologies as a foundation, manufacturing customers are integrating worker safety with manufacturing systems, driving deep collaboration and utilizing analytics to exponentially increased per-unit margins. However, as Benoit Lheureux, the VP for Research at Gartner points out, “IoT project implementers often ...
So, you bought into the current machine learning craze and went on to collect millions/billions of records from this promising new data source. Now, what do you do with them? Too often, the abundance of data quickly turns into an abundance of problems. How do you extract that "magic essence" from your data without falling into the common pitfalls? In her session at @ThingsExpo, Natalia Ponomareva, Software Engineer at Google, provided tips on how to be successful in large scale machine learning...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
Information technology is an industry that has always experienced change, and the dramatic change sweeping across the industry today could not be truthfully described as the first time we've seen such widespread change impacting customer investments. However, the rate of the change, and the potential outcomes from today's digital transformation has the distinct potential to separate the industry into two camps: Organizations that see the change coming, embrace it, and successful leverage it; and...
SYS-CON Events announced today that Roundee / LinearHub will exhibit at the WebRTC Summit at @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. LinearHub provides Roundee Service, a smart platform for enterprise video conferencing with enhanced features such as automatic recording and transcription service. Slack users can integrate Roundee to their team via Slack’s App Directory, and '/roundee' command lets your video conference ...
Digital transformation is too big and important for our future success to not understand the rules that apply to it. The first three rules for winning in this age of hyper-digital transformation are: Advantages in speed, analytics and operational tempos must be captured by implementing an optimized information logistics system (OILS) Real-time operational tempos (IT, people and business processes) must be achieved Businesses that can "analyze data and act and with speed" will dominate those t...
The Jevons Paradox suggests that when technological advances increase efficiency of a resource, it results in an overall increase in consumption. Writing on the increased use of coal as a result of technological improvements, 19th-century economist William Stanley Jevons found that these improvements led to the development of new ways to utilize coal. In his session at 19th Cloud Expo, Mark Thiele, Chief Strategy Officer for Apcera, will compare the Jevons Paradox to modern-day enterprise IT, e...
There are several IoTs: the Industrial Internet, Consumer Wearables, Wearables and Healthcare, Supply Chains, and the movement toward Smart Grids, Cities, Regions, and Nations. There are competing communications standards every step of the way, a bewildering array of sensors and devices, and an entire world of competing data analytics platforms. To some this appears to be chaos. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Bradley Holt, Developer Advocate a...
SYS-CON Events announced today that Bsquare has been named “Silver Sponsor” of SYS-CON's @ThingsExpo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. For more than two decades, Bsquare has helped its customers extract business value from a broad array of physical assets by making them intelligent, connecting them, and using the data they generate to optimize business processes.
There is growing need for data-driven applications and the need for digital platforms to build these apps. In his session at 19th Cloud Expo, Muddu Sudhakar, VP and GM of Security & IoT at Splunk, will cover different PaaS solutions and Big Data platforms that are available to build applications. In addition, AI and machine learning are creating new requirements that developers need in the building of next-gen apps. The next-generation digital platforms have some of the past platform needs a...
SYS-CON Events announced today that ReadyTalk, a leading provider of online conferencing and webinar services, has been named Vendor Presentation Sponsor at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. ReadyTalk delivers audio and web conferencing services that inspire collaboration and enable the Future of Work for today’s increasingly digital and mobile workforce. By combining intuitive, innovative tec...
Fact is, enterprises have significant legacy voice infrastructure that’s costly to replace with pure IP solutions. How can we bring this analog infrastructure into our shiny new cloud applications? There are proven methods to bind both legacy voice applications and traditional PSTN audio into cloud-based applications and services at a carrier scale. Some of the most successful implementations leverage WebRTC, WebSockets, SIP and other open source technologies. In his session at @ThingsExpo, Da...
Cognitive Computing is becoming the foundation for a new generation of solutions that have the potential to transform business. Unlike traditional approaches to building solutions, a cognitive computing approach allows the data to help determine the way applications are designed. This contrasts with conventional software development that begins with defining logic based on the current way a business operates. In her session at 18th Cloud Expo, Judith S. Hurwitz, President and CEO of Hurwitz & ...
Almost two-thirds of companies either have or soon will have IoT as the backbone of their business in 2016. However, IoT is far more complex than most firms expected. How can you not get trapped in the pitfalls? In his session at @ThingsExpo, Tony Shan, a renowned visionary and thought leader, will introduce a holistic method of IoTification, which is the process of IoTifying the existing technology and business models to adopt and leverage IoT. He will drill down to the components in this fra...
The Internet of Things can drive efficiency for airlines and airports. In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect with GE, and Sudip Majumder, senior director of development at Oracle, will discuss the technical details of the connected airline baggage and related social media solutions. These IoT applications will enhance travelers' journey experience and drive efficiency for the airlines and the airports. The session will include a working demo and a technical d...