Welcome!

Microsoft Cloud Authors: Elizabeth White, Mihai Corbuleac, Pat Romanski, David Bermingham, Steven Mandel

News Feed Item

Veet Celebrates 'Beauty and Confidence' With Veet 'Be the Diva'

MUMBAI, December 14, 2012 /PRNewswire/ --

- A Story of the Girl Next Door Transforming Into a Diva

- Dimple Paul Crowned Veet 'Be The Diva' 2012

Veet, the world leader in depilatories, celebrates Beauty and Confidence at 'VEET Be The Diva' beauty contest grand finale held at Mumbai. 16 finalists of 'VEET Be The Diva' contest walked the ramp with the first runners-up Miss India Earth 2012 Prachi Mishra and Miss India International Rochelle Maria Rao. Dimple Paul was adjudged the winner of Veet 'Be The Diva' 2012 contest and crowned by Ms. Vanya Mishra, Pantaloon Femina Miss India - World, 2012. Dimple Paul, the final winning "Diva" will enjoy her portfolio being managed by Nandini Mehta, a leading fashion photographer.

     (Photo: http://photos.prnewswire.com/prnh/20121214/582798)

Manmeet Kaur and Natasha Sharma were the runner-ups and all the top 3 winners are awarded an annual contract with KWAN, India's premier celebrity management firm..

'VEET Be the Diva', an open to all contest, had over 1500 entries across the country. 4 city auditions were held to select 50 girls from the 200 shortlisted contestants. A voting round was initiated on Veet India Facebook page where these 50 girls competed to gather the maximum votes to be amongst the top 16 winners.

Mr. Chander Mohan Sethi, Senior Vice President, South East Asia, Reckitt Benckiser said, "Veet stands for Beauty and Confidence! We at Veet believe that every woman radiates beauty from within. The contest today is a platform for the girl next door to discover and highlight the Diva within her. Confidence is one defining quality of a Diva. And 'VEET Be The Diva' contest provides an opportunity to every girl, no matter who she is, or where she is from, to awaken the Diva within her and shine."

Congratulating the finalists, CAA KWAN added, "It was a great experience working with the Veet 'divas'. All of them are terrific and have the 'beauty and confidence' to take on the world. Today walking on the ramp for the Veet 'Be The Diva' contest, marks the beginning of a new journey for all these girls. Our best wishes for them."

Ms. Vanya Mishra, Pantaloon Femina Miss India - World, 2012 said, "Beautiful touchable smooth skin is the starting point of 'beauty'. Beauty in turn gives 'confidence' to every girl. Veet through the 'VEET Be The Diva' contest today applauded the beauty and confidence in the girl next door. A Diva is not necessarily a model or an actress; Diva, is the hidden beauty in every woman, every girl waiting to be enhanced and recognised."

Shakir Shaikh choreographed the show and Shane Clarke was the make-up artist. Latha Sunadh, noted fashion editor STRUT120, Miss Malini, famous fashion and bollywood blogger and Twitteratti, Vanya Mishra, Pantaloon Femina Miss India - World, 2012, Jaffer Ali Munshi, famous stylists, Nandini Mehta, leading fashion photographer and Akhil Chandra MD, RB India and Bertrand Delagneau, Marketing Director, RB consisted of the jury.

Preparing for the Grand Finale, Veet teamed up with 5 beauty experts for grooming workshops to help all Veet Divas be their confident and beautiful best for 2 days prior to the show. These workshops were also relayed live on Veet's Facebook and Twitter page. The grooming session would be conducted by renowned experts in their respective field. The finalists will be trained on Beauty and Makeup By Venus Pereira; Ramp Walk By choreographer Shakir; Styling By stylist Jaffer Ali Munshi; Nutrition and Fitness By Deepesh Bhatta; and Posing By Nandini Mehta.

Veet celebrates 'Beauty and Confidence' and 'Be the Diva' is a seamless story of transformation of the 'girl next door' into a 'Diva'. Through this platform, we provide the girl next door, who always aspires to be a known face in beauty and fashion. In its second year, Be the Diva has reached out to twice the number of aspiring young ladies giving them a platform to reach their dreams.

About Veet:

Veet - one of the leading brands from Reckitt Benckiser's portfolio - is the leader in hair depilatories worldwide and is available in more than 50 countries. Veet, World's No 1 hair removal cream, was launched in India in November 2004. It is endorsed by supermodels around the world. In India, leading film actress Katrina Kaif is the brand ambassador for Veet.

About Reckitt Benckiser:

Reckitt Benckiser (RB) is a global consumer goods leader in health, hygiene and home. With a purpose of delivering innovative solutions for healthier lives and happier homes, RB is in the top 25 of companies listed on the London Stock Exchange. Since 2000 net revenues have trebled and the market cap has increased by 5 times. Today it is the global No. 1 or No. 2 in the majority of its fast-growing categories, driven by an exceptional rate of innovation. It's health, hygiene and home port`folio is led by 19 global Powerbrands including Nurofen, Strepsils Gaviscon, Mucinex, Durex, Scholl, Lysol, Dettol, Clearasil, Veet, Harpic, Bang, Mortein, Finish, Vanish, Woolite, Calgon, Airwick, and French's, and they account for 70% of  net revenue. 

RB people and its culture are at the heart of the company's success. They have an intense drive for achievement and a desire to outperform wherever they focus, including in CSR where the company has reduced its Carbon footprint by 20% in 5 years and is targeting now to deliver a 1/3 reduction in water use, 1/3 further reduction in Carbon and have 1/3 of its net revenue coming from more sustainable products by 2020. It is also the Save the Children charity's largest FMCG global partner.

The company has operations in over 60 countries, with headquarters in the UK, Singapore, Dubai and Amsterdam, and sales in almost 200 countries. The company employs approximately 38,000 people worldwide.

For more information visit www.rb.com/in or www.veet.co.in

Primary Media Contact: Rakesh Kumar Jha, [email protected], 91-9873904595

Secondary Media Contact: Sushila Ahlawat, [email protected], 91-9999395952

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
A critical component of any IoT project is the back-end systems that capture data from remote IoT devices and structure it in a way to answer useful questions. Traditional data warehouse and analytical systems are mature technologies that can be used to handle large data sets, but they are not well suited to many IoT-scale products and the need for real-time insights. At Fuze, we have developed a backend platform as part of our mobility-oriented cloud service that uses Big Data-based approache...
trust and privacy in their ecosystem. Assurance and protection of device identity, secure data encryption and authentication are the key security challenges organizations are trying to address when integrating IoT devices. This holds true for IoT applications in a wide range of industries, for example, healthcare, consumer devices, and manufacturing. In his session at @ThingsExpo, Lancen LaChance, vice president of product management, IoT solutions at GlobalSign, will teach IoT developers how t...
Digital payments using wearable devices such as smart watches, fitness trackers, and payment wristbands are an increasing area of focus for industry participants, and consumer acceptance from early trials and deployments has encouraged some of the biggest names in technology and banking to continue their push to drive growth in this nascent market. Wearable payment systems may utilize near field communication (NFC), radio frequency identification (RFID), or quick response (QR) codes and barcodes...
SYS-CON Events announced today that Peak 10, Inc., a national IT infrastructure and cloud services provider, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Peak 10 provides reliable, tailored data center and network services, cloud and managed services. Its solutions are designed to scale and adapt to customers’ changing business needs, enabling them to lower costs, improve performance and focus inter...
We're entering the post-smartphone era, where wearable gadgets from watches and fitness bands to glasses and health aids will power the next technological revolution. With mass adoption of wearable devices comes a new data ecosystem that must be protected. Wearables open new pathways that facilitate the tracking, sharing and storing of consumers’ personal health, location and daily activity data. Consumers have some idea of the data these devices capture, but most don’t realize how revealing and...
The demand for organizations to expand their infrastructure to multiple IT environments like the cloud, on-premise, mobile, bring your own device (BYOD) and the Internet of Things (IoT) continues to grow. As this hybrid infrastructure increases, the challenge to monitor the security of these systems increases in volume and complexity. In his session at 18th Cloud Expo, Stephen Coty, Chief Security Evangelist at Alert Logic, will show how properly configured and managed security architecture can...
There is an ever-growing explosion of new devices that are connected to the Internet using “cloud” solutions. This rapid growth is creating a massive new demand for efficient access to data. And it’s not just about connecting to that data anymore. This new demand is bringing new issues and challenges and it is important for companies to scale for the coming growth. And with that scaling comes the need for greater security, gathering and data analysis, storage, connectivity and, of course, the...
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, will explain how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
So, you bought into the current machine learning craze and went on to collect millions/billions of records from this promising new data source. Now, what do you do with them? Too often, the abundance of data quickly turns into an abundance of problems. How do you extract that "magic essence" from your data without falling into the common pitfalls? In her session at @ThingsExpo, Natalia Ponomareva, Software Engineer at Google, will provide tips on how to be successful in large scale machine lear...
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
Increasing IoT connectivity is forcing enterprises to find elegant solutions to organize and visualize all incoming data from these connected devices with re-configurable dashboard widgets to effectively allow rapid decision-making for everything from immediate actions in tactical situations to strategic analysis and reporting. In his session at 18th Cloud Expo, Shikhir Singh, Senior Developer Relations Manager at Sencha, will discuss how to create HTML5 dashboards that interact with IoT devic...
Artificial Intelligence has the potential to massively disrupt IoT. In his session at 18th Cloud Expo, AJ Abdallat, CEO of Beyond AI, will discuss what the five main drivers are in Artificial Intelligence that could shape the future of the Internet of Things. AJ Abdallat is CEO of Beyond AI. He has over 20 years of management experience in the fields of artificial intelligence, sensors, instruments, devices and software for telecommunications, life sciences, environmental monitoring, process...
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
SYS-CON Events announced today that Ericsson has been named “Gold Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. Ericsson is a world leader in the rapidly changing environment of communications technology – providing equipment, software and services to enable transformation through mobility. Some 40 percent of global mobile traffic runs through networks we have supplied. More than 1 billion subscribers around the world re...
We’ve worked with dozens of early adopters across numerous industries and will debunk common misperceptions, which starts with understanding that many of the connected products we’ll use over the next 5 years are already products, they’re just not yet connected. With an IoT product, time-in-market provides much more essential feedback than ever before. Innovation comes from what you do with the data that the connected product provides in order to enhance the customer experience and optimize busi...
In his session at @ThingsExpo, Chris Klein, CEO and Co-founder of Rachio, will discuss next generation communities that are using IoT to create more sustainable, intelligent communities. One example is Sterling Ranch, a 10,000 home development that – with the help of Siemens – will integrate IoT technology into the community to provide residents with energy and water savings as well as intelligent security. Everything from stop lights to sprinkler systems to building infrastructures will run ef...
Manufacturers are embracing the Industrial Internet the same way consumers are leveraging Fitbits – to improve overall health and wellness. Both can provide consistent measurement, visibility, and suggest performance improvements customized to help reach goals. Fitbit users can view real-time data and make adjustments to increase their activity. In his session at @ThingsExpo, Mark Bernardo Professional Services Leader, Americas, at GE Digital, will discuss how leveraging the Industrial Interne...
The increasing popularity of the Internet of Things necessitates that our physical and cognitive relationship with wearable technology will change rapidly in the near future. This advent means logging has become a thing of the past. Before, it was on us to track our own data, but now that data is automatically available. What does this mean for mHealth and the "connected" body? In her session at @ThingsExpo, Lisa Calkins, CEO and co-founder of Amadeus Consulting, will discuss the impact of wea...
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
You deployed your app with the Bluemix PaaS and it's gaining some serious traction, so it's time to make some tweaks. Did you design your application in a way that it can scale in the cloud? Were you even thinking about the cloud when you built the app? If not, chances are your app is going to break. Check out this webcast to learn various techniques for designing applications that will scale successfully in Bluemix, for the confidence you need to take your apps to the next level and beyond.