Welcome!

.NET Authors: Srinivasan Sundara Rajan, Pat Romanski, Jayaram Krishnaswamy, Elizabeth White, Nitin Bandugula

News Feed Item

The Mobile Broadband Connectivity Market - 7th Edition

NEW YORK, Dec. 13, 2012 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

The Mobile Broadband Connectivity Market – 7th Edition 

http://www.reportlinker.com/p0234514/The-Mobile-Broadband-Connectivity-Market-–-7th-Edition.html#utm_source=prnewswire&utm_medium=pr&utm_campaign=Broadband

Executive summary

Mobile broadband based on HSPA/LTE and other mobile communication standards has taken off as an important technology for connecting mobile PCs and tablets to the Internet. The evolution is led by Europe where HSPA now accounts for 21.8 percent of the total number of broadband connections, compared to 18.1 percent in North America. The concept that was first launched as an exclusive business service is now a mass-market consumer product sold on an intensively competitive market. Consumers are utilizing their mobile broadband connections extensively, pushing the networks to their capacity limits. In Europe a large share of data traffic on mobile networks is generated by notebook PC users that surf the Internet. The number of mobile broadband subscribers in Europe continues to increase, with demand fuelled by declining prices, improved user experience and new device categories. The total number of mobile broadband subscribers in EU 23+2 grew by 12.4 percent to reach 38.1 million in 2011, while the estimated operator revenues reached € 6.8 billion. The mobile broadband subscriber base is expected to grow at a compound annual growth rate of 10.7 percent to reach 70 million subscribers in 2017. However, mobile broadband subscription revenues will increase at a more moderate CAGR of 5.6 percent during this time period, as growth in subscriptions is largely offset by a decline in ARPU. The number of mobile broadband subscribers in North America grew by 47 percent to reach 21.4 million in the end of 2011. The subscriber base is forecasted to grow at a CAGR of 16.3 percent to reach 53 million subscribers in 2017. The estimated operator revenues were about US$ 9.5 billion and are expected to grow at a compound annual growth rate of 7.6 percent to reach US$ 14.8 billion by 2017. The growth in North America is primarily driven by tablet data plans, which accounted for the vast majority of net additions in 2011. Subscriptions tied to USB modems, mobile hotspots and notebooks with embedded modules are also growing at a steady but more limited pace.

Mobile broadband terminals are available in different forms and shapes. Four main types have emerged to satisfy different needs – PC-cards, USB modems, embedded modules and gateways. Berg Insight estimates the total global number of shipped external mobile broadband terminals in 2011 to 102.5 million. In addition, shipments of embedded modules totalled an estimated 9.3 million units. Terminal shipments to Europe and North America declined slightly in 2011 to 26.6 million units and 8.1 million units respectively. Data on terminal shipments for the first three quarters of 2012 indicates that the European market will decline by 21 percent in 2012. However, the market is likely to have stabilized and is projected to resume growth in 2013, driving mobile broadband terminal shipments to 34 million units in 2017. Shipments to North America are similarly forecasted to reach 13 million units in 2017. Expectations on embedded solutions for mobile PCs have been high during the past years, but the attach rate was still low at 4.2 percent in 2011. Embedded modules can potentially achieve a breakthrough in the tablet device segment, but the most probable scenario is that notebook PCs will continue to account for the vast majority of embedded module volumes. The device ASP in Europe has fallen steeply over the past years and reached € 30 in 2011. Berg Insight predicts that the ASP decline rate will slow down significantly in Europe during the next few years. The North American device market is characterized by a larger mix of midrange and high-end products such as mobile hotspots, whereby the ASP increased to US$ 101 in 2011. The EU 23+2 external device market generated an estimated € 796 million in 2011 while the North American market generated estimated revenues of € 588 million. Huawei has established itself as the world's largest supplier of mobile broadband terminals holding a market share of 54 percent and has a particularly strong foothold in Europe.

ZTE is the second largest vendor with clear margins capturing a market share of 34 percent. In North America, the local vendors Sierra Wireless and Novatel Wireless still hold strong positions. A vast majority of the external modems shipped are USB modems, but mobile hotspots are gaining in popularity. The embedded module market has been dominated by Ericsson and Qualcomm for years, but both companies decided to exit the market in 2010–2011. The market is thus in a transitional phase where new and existing vendors have an opportunity to capture market share as PC OEMs shift to the next generation of embedded modules.

Table of Contents

Table of Contents. i

List of Figures. v

Executive summary..1

1 Market environment ....3

1.1 Internet usage3

1.2 The European broadband communications market .4

1.2.1 Fixed broadband market..5

1.2.2 Wireless market.8

1.3 The North American broadband communications market10

1.3.1 Fixed broadband market11

1.3.2 Wireless market....12

2 Evolved 3G/LTE network technology 15

2.1 Wireless technology roadmap...15

2.1.1 GSM..16

2.1.2 3G networks UMTS/WCDMA – 3GPP Release 99 .17

2.1.3 HSDPA – 3GPP Release 5...18

2.1.4 HSUPA – 3GPP Release 6...19

2.1.5 HSPA+ – 3GPP Release 7 ..21

2.1.6 HSPA+ – 3GPP Release 8 and further evolution...22

2.1.7 LTE – 3GPP Release 8 through 1123

2.1.8 The CDMA/EVDO track ..25

2.1.9 Other wireless technologies26

2.1.10 Comparison of technologies....28

2.1.11 HSPA+ and LTE network deployments..31

2.2 Evolution of network infrastructure.34

2.2.1 From traditional to evolved network architecture...34

2.2.2 Heterogeneous networks....37

2.2.3 Improving network backhaul capacity ....38

2.2.4 Expansion to new frequency bands...41

2.3 Evolution of wireless chipsets ...44

3 Mobile broadband device vendors....45

3.1 The mobile broadband connectivity value chain ....45

3.2 Mobile Broadband data terminals and form factors47

3.2.1 USB modems ..48

3.2.2 Gateways....49

3.2.3 Embedded solutions .50

3.2.4 PC-cards53

3.3 Baseband chip suppliers.54

3.3.1 Qualcomm..54

3.3.2 ST-Ericsson 56

3.3.3 NVIDIA ...57

3.3.4 Intel Mobile Communications...58

3.4 Mobile broadband terminal and module vendors...59

3.4.1 Huawei...59

3.4.2 ZTE ...62

3.4.3 Option....64

3.4.4 Novatel Wireless...66

3.4.5 Sierra Wireless.68

3.4.6 AnyDATA ....70

3.4.7 BandRich....71

3.4.8 Onda Communication ....72

3.4.9 Axesstel .72

3.4.10 Samsung ....73

3.4.11 Franklin Wireless ..73

3.4.12 Others....74

4 Notebook PC and tablet integration ..75

4.1 The global notebook PC and tablet market ..75

4.1.1 Notebook PC market trends76

4.1.2 Notebook PC vendor market shares..78

4.1.3 Tablet market trends .79

4.1.4 Tablet vendor market shares ...80

4.2 Integration of mobile broadband in notebook PCs.81

4.3 Integration of mobile broadband in tablets ...83

4.4 Notebook and tablet vendors....84

4.4.1 Hewlett-Packard ...85

4.4.2 Acer ..86

4.4.3 Dell ...87

4.4.4 Lenovo...88

4.4.5 Toshiba..90

4.4.6 ASUS91

4.4.7 Apple 92

4.4.8 Samsung Electronics 92

4.4.9 Sony .94

4.4.10 Motorola 95

4.4.11 Research In Motion ...96

5 Operator strategies for mobile broadband..97

5.1 Mobile broadband usage 97

5.2 Business models ...99

5.2.1 Postpaid subscriptions.100

5.2.2 Prepaid subscriptions ..100

5.2.3 Bundling with other services ..102

5.2.4 Shared data bundles....102

5.3 Pricing and conditions...103

5.3.1 Pricing .103

5.3.2 International roaming ...104

5.3.3 Terms of use..107

5.4 3 Group.108

5.5 Deutsche Telekom....111

5.6 France Telecom...114

5.7 KPN Group 118

5.8 Telecom Italia..119

5.9 Telekom Austria ...120

5.10 TeliaSonera122

5.11 Telefonica Group .125

5.12 Vodafone Group ..127

5.13 Verizon Wireless ..132

5.14 AT&T 133

5.15 Sprint ....135

6 Market forecasts and trends ..137

6.1 Market summary..137

6.2 Device market.139

6.2.1 Vendor market shares ..140

6.2.2 Form factor trends...144

6.3 The European mobile broadband service market.149

6.3.1 Pricing trends 153

6.3.2 Network technology trends ....155

6.3.3 Service convergence trends ..156

6.4 The North American mobile broadband service market .157

6.4.1 Pricing trends 158

6.4.2 Network technology trends ....159

Glossary 163

List of Figures

Figure 1.1: Global broadband traffic by application category (2010) 4

Figure 1.2: Fixed broadband market data (EU23+2 2011).6

Figure 1.3: Fixed broadband operators by number of subscribers (EU23+2 2011) ..7

Figure 1.4: Mobile operators by number of subscribers (EU27+2 Q2-2012) ...9

Figure 1.5: Fixed broadband market data (North America 2011) ....10

Figure 1.6: Fixed broadband operators by number of subscribers (North America 2011).11

Figure 1.7: Mobile operators by number of subscribers (North America Q2-2012)..13

Figure 2.1: Wireless cellular subscribers by standard (Worldwide Q2-2012) .15

Figure 2.2: Technical performance data for 3GPP Release 5 (HSDPA)18

Figure 2.3: Technical performance data for 3GPP Release 6 (HSUPA)20

Figure 2.4: Theoretical peak data rates by technology 27

Figure 2.5: Evolution of different wireless technologies ....28

Figure 2.6: Correlation between bitrate and coverage .29

Figure 2.7: Average range of latency for a ping roundtrip.30

Figure 2.8: Examples of HSPA+ networks in Europe (July 2012) ...31

Figure 2.9: Examples of LTE deployments in Europe and North America.33

Figure 2.10: UMTS network architecture ..35

Figure 2.11: LTE network architecture.36

Figure 2.12: Monthly data usage by subscription type (Scandinavia 2007–2011) ...39

Figure 2.13: Vodafone's backhaul upgrade in Europe.41

Figure 2.14: Spectrum bands and available FDD blocks for mobile broadband.42

Figure 3.1: The mobile broadband connectivity value chain..46

Figure 3.2: Examples of USB modems48

Figure 3.3: Examples of wireless gateways...50

Figure 3.4: Examples of embedded mobile broadband modules....52

Figure 3.5: Examples of PC-card models.53

Figure 3.6: Selection of mobile broadband products from Huawei .61

Figure 3.7: Selection of mobile broadband products from ZTE..63

Figure 3.8: Selection of mobile broadband products from Option ..65

Figure 3.9: Selection of mobile broadband products from Novatel Wireless .67

Figure 3.10: Selection of mobile broadband products from Sierra Wireless ..69

Figure 4.1: Notebook PC shipments (Western Europe 2004–2011) 76

Figure 4.2: Notebook PC vendor market shares (World 2011) ...78

Figure 4.3: Tablet shipments (World 2011) ...80

Figure 4.4: Number of notebook PC models with integrated HSPA (2007–2012) ....81

Figure 4.5: Connected tablet shipments (World 2011).83

Figure 5.1: Pay as you go mobile broadband offers from 3 UK (October 2012) ....101

Figure 5.2: Retail and wholesale price caps on data (July 2012)...104

Figure 5.3: Tariffs for Telekom Austria's data roaming packages (October 2012) .105

Figure 5.4: Roaming packages from Vodafone Netherlands (October 2012)....106

Figure 5.5: 3 Austria's roaming tariffs (October 2012)107

Figure 5.6: 3 Group mobile broadband subscribers by market (2011)....109

Figure 5.7: 3 Group mobile broadband tariffs by country (October 2012)....110

Figure 5.8: T-Mobile broadband tariffs by country (October 2012)113

Figure 5.9: Orange mobile broadband subscribers in key markets (2011) ..115

Figure 5.10: Orange mobile broadband tariffs by country (October 2012)...116

Figure 5.11: KPN mobile broadband tariffs by country (October 2012)...118

Figure 5.12: Telecom Italia mobile broadband tariff (October 2012) ..120

Figure 5.13: A1 Telekom Austria mobile broadband subscribers (2006–2011).121

Figure 5.14: Telekom Austria mobile broadband tariffs (October 2012) ..122

Figure 5.15: TeliaSonera mobile broadband tariffs by country (October 2012).124

Figure 5.16: Telefonica O2 mobile broadband tariffs by country (October 2012) ...126

Figure 5.17: Vodafone mobile broadband subscribers (FY2005–FY2011) ...128

Figure 5.18: Vodafone mobile broadband tariffs by country (October 2012) ....130

Figure 5.19: Verizon Wireless mobile broadband tariffs (October 2012) ......133

Figure 5.20: AT&T mobile broadband tariffs (October 2012) ....134

Figure 5.21: Sprint mobile broadband tariffs (October 2012) ...136

Figure 6.1: Mobile broadband market summary (EU/NA 2011–2017) 138

Figure 6.2: Mobile broadband device shipments and revenues (EU/NA 2011–2017) .140

Figure 6.3: Revenues and shipments of external devices by vendor and region (2011)..141

Figure 6.4: Embedded module shipments to PC and tablet OEMs by vendor (2011) 143

Figure 6.5: Mobile broadband shipments by product category and region (2011–2017) 146

Figure 6.6: Shipments of notebooks with embedded mobile broadband (EU/NA 2011–17) 148

Figure 6.7: Shipments of tablets with embedded cellular connectivity (EU/NA 2011–17)149

Figure 6.8: Mobile broadband subscribers and operator revenues (Europe 2011–2017)151

Figure 6.9: Mobile broadband market data (EU23+2 2011)152

Figure 6.10: Average monthly fee for mobile broadband services (Europe Nov 2012)....154

Figure 6.11: Mobile broadband subscribers and operator revenues (NA 2011–2017)159

To order this report:

Broadband Industry: The Mobile Broadband Connectivity Market – 7th Edition

CONTACT:
Nicolas Bombourg
Reportlinker
Email: [email protected]
US: (805)652-2626
Intl: +1 805-652-2626

 

SOURCE Reportlinker

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect at GE, and Ibrahim Gokcen, who leads GE's advanced IoT analytics, focused on the Internet of Things / Industrial Internet and how to make it operational for business end-users. Learn about the challenges posed by machine and sensor data and how to marry it with enterprise data. They also discussed the tips and tricks to provide the Industrial Internet as an end-user consumable service using Big Data Analytics and Industrial Cloud.
How do APIs and IoT relate? The answer is not as simple as merely adding an API on top of a dumb device, but rather about understanding the architectural patterns for implementing an IoT fabric. There are typically two or three trends: Exposing the device to a management framework Exposing that management framework to a business centric logic Exposing that business layer and data to end users. This last trend is the IoT stack, which involves a new shift in the separation of what stuff happens, where data lives and where the interface lies. For instance, it's a mix of architectural styles ...
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity.
The Industrial Internet revolution is now underway, enabled by connected machines and billions of devices that communicate and collaborate. The massive amounts of Big Data requiring real-time analysis is flooding legacy IT systems and giving way to cloud environments that can handle the unpredictable workloads. Yet many barriers remain until we can fully realize the opportunities and benefits from the convergence of machines and devices with Big Data and the cloud, including interoperability, data security and privacy.
The Internet of Things (IoT) promises to evolve the way the world does business; however, understanding how to apply it to your company can be a mystery. Most people struggle with understanding the potential business uses or tend to get caught up in the technology, resulting in solutions that fail to meet even minimum business goals. In his session at @ThingsExpo, Jesse Shiah, CEO / President / Co-Founder of AgilePoint Inc., showed what is needed to leverage the IoT to transform your business. He discussed opportunities and challenges ahead for the IoT from a market and technical point of vie...
IoT is still a vague buzzword for many people. In his session at @ThingsExpo, Mike Kavis, Vice President & Principal Cloud Architect at Cloud Technology Partners, discussed the business value of IoT that goes far beyond the general public's perception that IoT is all about wearables and home consumer services. He also discussed how IoT is perceived by investors and how venture capitalist access this space. Other topics discussed were barriers to success, what is new, what is old, and what the future may hold. Mike Kavis is Vice President & Principal Cloud Architect at Cloud Technology Pa...
Dale Kim is the Director of Industry Solutions at MapR. His background includes a variety of technical and management roles at information technology companies. While his experience includes work with relational databases, much of his career pertains to non-relational data in the areas of search, content management, and NoSQL, and includes senior roles in technical marketing, sales engineering, and support engineering. Dale holds an MBA from Santa Clara University, and a BA in Computer Science from the University of California, Berkeley.
The Internet of Things (IoT) is rapidly in the process of breaking from its heretofore relatively obscure enterprise applications (such as plant floor control and supply chain management) and going mainstream into the consumer space. More and more creative folks are interconnecting everyday products such as household items, mobile devices, appliances and cars, and unleashing new and imaginative scenarios. We are seeing a lot of excitement around applications in home automation, personal fitness, and in-car entertainment and this excitement will bleed into other areas. On the commercial side, m...
"People are a lot more knowledgeable about APIs now. There are two types of people who work with APIs - IT people who want to use APIs for something internal and the product managers who want to do something outside APIs for people to connect to them," explained Roberto Medrano, Executive Vice President at SOA Software, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and assessments, including a decade of leading incident response and digital forensics. He is co-author of t...
Performance is the intersection of power, agility, control, and choice. If you value performance, and more specifically consistent performance, you need to look beyond simple virtualized compute. Many factors need to be considered to create a truly performant environment. In his General Session at 15th Cloud Expo, Harold Hannon, Sr. Software Architect at SoftLayer, discussed how to take advantage of a multitude of compute options and platform features to make cloud the cornerstone of your online presence.
SYS-CON Media announced that Splunk, a provider of the leading software platform for real-time Operational Intelligence, has launched an ad campaign on Big Data Journal. Splunk software and cloud services enable organizations to search, monitor, analyze and visualize machine-generated big data coming from websites, applications, servers, networks, sensors and mobile devices. The ads focus on delivering ROI - how improved uptime delivered $6M in annual ROI, improving customer operations by mining large volumes of unstructured data, and how data tracking delivers uptime when it matters most.
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete at launch. DevOps may be disruptive, but it is essential.
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, discussed how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money!
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
The 3rd International Internet of @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that its Call for Papers is now open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
"There is a natural synchronization between the business models, the IoT is there to support ,” explained Brendan O'Brien, Co-founder and Chief Architect of Aria Systems, in this SYS-CON.tv interview at the 15th International Cloud Expo®, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The Internet of Things will put IT to its ultimate test by creating infinite new opportunities to digitize products and services, generate and analyze new data to improve customer satisfaction, and discover new ways to gain a competitive advantage across nearly every industry. In order to help corporate business units to capitalize on the rapidly evolving IoT opportunities, IT must stand up to a new set of challenges. In his session at @ThingsExpo, Jeff Kaplan, Managing Director of THINKstrategies, will examine why IT must finally fulfill its role in support of its SBUs or face a new round of...
The BPM world is going through some evolution or changes where traditional business process management solutions really have nowhere to go in terms of development of the road map. In this demo at 15th Cloud Expo, Kyle Hansen, Director of Professional Services at AgilePoint, shows AgilePoint’s unique approach to dealing with this market circumstance by developing a rapid application composition or development framework.

ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ --  IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's platform-as-a-service. The new platform enables developers to build ap...