|By PR Newswire||
|December 3, 2012 03:04 AM EST||
AMSTERDAM en LONDEN, December 3, 2012 /PRNewswire/ --
Wereldwijd magazine belicht groeiend belang van statistisch denken
Waar ging het fout in de financiële wereld en hoe kan een jonge, nieuwe generatie die sterk gefocust is op data de sector weer opbouwen? Het nieuwe Quant Magazine, dat vandaag is gelanceerd, biedt een kijk op de cultuur en achtergronden van deze wereld en laat zien hoe het gebruik van data en kwantitatieve analyses steeds belangrijker wordt. "Statistisch denken is tegenwoordig net zo belangrijke als lezen en schrijven."
Het nieuwe Engelstalige magazine wordt alle even maanden wereldwijd verspreid vanuit Nederland en Groot-Brittannië. Het begrip quant betekent eigenlijk kwantitatief analist en is afkomstig uit de financiële wereld. Het duidt op een groep mensen met een zware bèta-achtergrond. Die gebruiken ze om met data en analyses informatie boven tafel te krijgen. Niet alleen in de financiële wereld, maar ook in andere sectoren zijn quants steeds vaker aanwezig. Het nieuwe magazine is voor en gaat over die groep en laat zien wat ze doet.
"Het tijdschrift moet de personificatie zijn van een nieuwe cultuur in de financiële sector. We willen de groep jonge mensen die gaan bouwen aan een nieuwe financiële sector beïnvloeden," stelt uitgever en hoofdredacteur Anton Kwaijtaal.
Hij is ruim tien jaar actief in die sector, die verantwoordelijk gehouden wordt voor de huidige crisis. "Daar willen we een nuance in aanbrengen. Het verhaal ligt anders. Door dit blad te lezen krijgen mensen een ander beeld," zegt hij.
Kwaijtaal liet zich inspireren door de beroemde Amerikaanse schrijver H.G. Wells (1866-1946) die een eeuw geleden schreef: "Statistical thinking will one day be as necessary for efficient citizenship as the ability to read and write!"
Uit eigen ervaring weet hij dat die tijd is aangebroken en dat data op alle gebieden steeds belangrijker worden. "Dat proberen we met dit blad bij een breder publiek bekend te maken," stelt hij.
Zo staan er in het eerste nummer verhalen als 'A guide to dealing with financial amnesia', dat mensen inzicht geeft waarom ze steeds dezelfde fouten maken als het op geld aankomt. Een ander artikel toont parallellen met de vorige grote crisis in de jaren '30. Kwaijtaal: "We vergelijking bedrijven die in de jaren '30 en nu succesvol zijn ondanks de crisis. Juist dat geeft nieuwe inzichten." Andere verhalen gaan over de toepassing van natuurkundige theorieën in de financiële sector, het gebruik van statistiek in marketing en de impact van big data. Kwaijtaal gelooft in antitrends en kiest nadrukkelijk voor een gedrukt magazine. ,,Er blijft ruimte voor hoogkwalitatieve, goed geproduceerde tijdschriften met inspirerende, creatieve vormgeving. Het wordt niet gebruikt als marketing instrument, maar is een blad met content, opbouwende kritiek en satire," zegt hij.
Meer informatie: http://www.quantmagazine.com
Noot voor de redactie: Voor meer informatie kunt u contact opnemen met uitgever en hoofdredacteur Anton Kwaijtaal van Quant Magazine, Mob: +31(0)6-51594219, E-mail: [email protected]. Journalisten kunnen via dit e-mailadres gratis de digitale versie van het magazine opvragen ter beoordeling.
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