NEW YORK, NY -- (Marketwire) -- 11/28/12 -- OpTier, the leader in Application Performance Management (APM) and providing end-to-end Contextual Big Data, analyzing billions of transactions and capturing over 250 billion metrics per day, will be sharing its insights on Big Data and APM at several industry events next week. On tap are appearances at the following industry events:

• At McKinsey & Company's Global Concepts prestigious Cash Management Forum in Atlanta, OpTier CEO Mark Thompson will join John Dryer, Technology Manager of Wholesale Technology Services at Wells Fargo, to discuss what "big data" is and the potential it holds for financial institutions in "Big Data: What Does it Mean for Treasury Management?" This session will take place on December 4th at 1:30 p.m.
  
  
• At the CMG conference in Las Vegas, OpTier executive Mike Hammond will be speaking about Big Data Analytics on December 4th at 4:00 p.m. The session, titled "Big Transaction Data - Accelerating Business Growth" will discuss how IT can optimize resources and improve profitability with a new approach to simplify Big Data Analytics.
  
  
• Finally, at the annual Gartner Data Center Conference in Las Vegas, OpTier will be demonstrating its OpTier APM and OpTier Big Data Analytics products at booth #227 from December 3-6th.
  
  

OpTier executives draw upon their experience with Global 1000 customers who are implementing Big Data Analytics and Application Performance Management solutions in their enterprises based on OpTier's proven transaction-based approach to APM and Big Data Analytics using its patented ACT™ (Active Context Tracking) technology.

Earlier this year OpTier announced OpTier APM 5.0, a single solution delivering real-time business transaction analytics with deep diagnostics, resulting in greater visibility and productivity gains for IT and business executives. The latest version, OpTier 5.1, features a new dashboard, PeopleSoft and .NET support, plus enhancements to Java EE application diagnostics, scalability and usability.

OpTier also introduced OpTier Big Data Analytics (BDA), a revolutionary product that changes the game for companies who are inundated with unprecedented volumes of Big Data with a new approach to Analytics that can reduce the time and costs spent on analytics by 50-90%. This new approach captures data along with its associated context, or Contextual Transaction Data, eliminating the need for expensive and time-consuming data cleansing required by traditional approaches.

OpTier recently shared research findings from its Big Data Analytics research study that revealed few companies to date have been able to apply Analytics to Big Data for competitive advantage, because of the time and costs associated with the former approaches to Analytics.

"OpTier executives will be meeting with business leaders face-to-face this week both to hear about their top challenges and share what we have seen in the marketplace," said Andy Wild, president of OpTier. "Our customers are industry leaders who are putting the right technologies in place to support their future growth. IT has become the business where the right investments, such as those giving actionable intelligence, can directly impact the bottom line."

About OpTier
OpTier, headquartered in New York, is the leader in APM and Big Data Analytics, analyzing billions of business transactions and capturing over 250 billion metrics per day. With transactions in its DNA, OpTier has given the market an award-winning Application Performance Management solution, an industry-leading Big Data Analytics platform, and creates contextual big data that drives transformational initiatives like business impact analysis, CIO prioritization, data center consolidation and virtual and cloud migrations. This actionable intelligence provides global 1000 customers such as Deutsche Bank, Frontier Communications, Morgan Stanley and O2, insights that drive business growth, operational productivity and customer satisfaction.

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