Welcome!

Microsoft Cloud Authors: Liz McMillan, Pat Romanski, John Basso, Elizabeth White, Mihai Corbuleac

News Feed Item

IWC Schaffhausen presenta su nueva Flagship Boutique, añadiendo una estrella al cielo de Pekín

PEKÍN, November 23, 2012 /PRNewswire/ --

Ayer, IWC Schaffhausen celebró la apertura de su Flagship Boutique en Pekín, China. Amigos de la marca y determinados huéspedes estuvieron entre los asistentes a la espectacular ceremonia de presentación en el Parkview Green Mall, seguida del estreno de una IWC Portuguese Sidérale Scafusia dedicada a Pekín, una noche para recordar.

"Nuestra nueva Flagship Boutique, ahora la segunda en Asia, lleva la herencia de fabricación de relojes de IWC a un nuevo nivel", explicó el consejero delegado de IWC, Georges Kern. "Estamos orgullosos de celebrar esta ocasión con nuestros distinguidos invitados y honrar la importancia del mercado chino con un reloj exclusivo". Parkview Green, un nuevo centro en el corazón del distrito comercial central de Pekín, establecerá nuevos estándares en forma y función con el uso de tecnologías medioambientales innovadoras, permitiendo, entre otros logros, el establecimiento de un microclima más allá de la influencia de los climas estacionales extremos de Pekín. IWC invitó a 200 huéspedes a unirse en Parkview Green para el gran evento de apertura de la boutique. Para la inauguración, los huéspedes se reunieron en el puente frente a la Flagship Boutique totalmente cubierta para aprender más sobre los hitos de innovación de IWC, una exposición que incluye 10 relojes desde los años 1874 a 2000.

ESPECTACULAR PRESENTACIÓN CON AMIGOS DE LA MARCA

Tras la recepción en el puente, los amigos de la marca, como la actriz Tang Wei, el ganador de la medalla de oro en las Olimpiadas Chen Yibing, el actor Su You Peng, la actriz Zhu Zhu, el director de cine Wang Xiaoshuai, y el artista Wang Luyan unieron fuerzas con Georges Kern, Benoit de Clerck, director administrativo de IWC Asia Pacific, y Dennis Lee, director administrativo de IWC China, para presentar esta innovación arquitectónica. "La primera IWC Flagship Boutique en China continental no solo es importante para la región, sino que añade una nueva referencia para la historia de la compañía", explicó Georges Kern. Las dimensiones se hicieron más evidentes cuando se bajó el telón y los invitados pudieron ver el interior de la Flagship Boutique.

ARQUITECTURA SOSTENIBLE Y DISEÑO INNOVADOR

La arquitectura de la tercera Flagship Boutique de IWC es tan excepcional como sus alrededores. La fachada del cubo de vidrio de dos niveles de aproximadamente 300 metros cuadrados llama la atención por sí sola. Un invento de los diseñadores y arquitectos internos, el interior de la firma refleja el ambiente lujoso de la colección de IWC. Con suntuosas maderas oscuras y exquisitos materiales, la Flagship Boutique crea un ambiente elegante que invita a los clientes a explorar las seis fascinantes familias de relojes junto con ediciones exclusivas de boutique, y la IWC Collection, solo disponible en Flagship Boutiques, y hecha de artículos y accesorios innovadores y seleccionados a mano tan exquisitos y destacados como los relojes.  

HA NACIDO UNA NUEVA ESTRELLA

Además de su entorno único, la IWC Flagship Boutique Beijing - que es la segunda Flagship Boutique en Asia - incluye un estreno mundial - y no solo para aficionados de la alta relojería: una sala dedicada a una estrella en la historia de IWC, la Portuguese Sidérale Scafusia. El pináculo de las destrezas mecánica y de ingeniería en el arte de la relojería astronómica hoy combina más de 500 componentes, desde el mecanismo de escape de tourbillon de fuerza constante al tren de rueda, culminando en la visualización del tiempo solar y sideral, crepúsculo, amanecer y la visión en constante cambio de las estrellas visibles y las constelaciones visibles desde el nuevo horizonte de los clientes. Con motivo de esta ocasión especial, IWC creó una Portuguese Sidérale Scafusia con un cuadro celestial en la parte trasera mostrando el horizonte de Forbidden City. La nueva Flagship Boutique será el hogar para esta obra maestra, que refleja los principios fundadores de IWC: crear relojes innovadores con tecnologías avanzadas, mientras se respeta la sostenibilidad y el patrimonio. La combinación de tradición e innovación arraigada profundamente en los relojes de múltiples facetas de IWC ha encontrado un nuevo sitio en una de las capitales más antiguas del mundo.

Material ilustrativo gratuito en:

http://www.photopress.ch/image/IWC/IWC+BOUTIQUES/IWC+Flagship+Boutiques/IWC+Flagship+Boutique+Beijing
http://www.image.net (se requiere registro online gratis)

IWC Schaffhausen

Con un claro enfoque en la tecnología y el desarrollo, el fabricante de relojes suizo IWC Schaffhausen ha estado produciendo relojes de duradero valor desde 1868. La compañía ha obtenido una reputación internacional basada en una pasión por las soluciones innovadoras e ingenuidad técnica. Una de las principales marcas del mundo en el segmento de los relojes de lujo, IWC fabrica relojes de alta relojería que combinan precisión suprema con diseño exclusivo.

Internet http://www.iwc.com

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
IoT is rapidly changing the way enterprises are using data to improve business decision-making. In order to derive business value, organizations must unlock insights from the data gathered and then act on these. In their session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, and Peter Shashkin, Head of Development Department at EastBanc Technologies, discussed how one organization leveraged IoT, cloud technology and data analysis to improve customer experiences and effi...
The Internet of Things will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform and how we integrate our thinking to solve complicated problems. In his session at 19th Cloud Expo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm ...
Internet of @ThingsExpo, taking place November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with the 19th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world and ThingsExpo Silicon Valley Call for Papers is now open.
Big Data engines are powering a lot of service businesses right now. Data is collected from users from wearable technologies, web behaviors, purchase behavior as well as several arbitrary data points we’d never think of. The demand for faster and bigger engines to crunch and serve up the data to services is growing exponentially. You see a LOT of correlation between “Cloud” and “Big Data” but on Big Data and “Hybrid,” where hybrid hosting is the sanest approach to the Big Data Infrastructure pro...
"My role is working with customers, helping them go through this digital transformation. I spend a lot of time talking to banks, big industries, manufacturers working through how they are integrating and transforming their IT platforms and moving them forward," explained William Morrish, General Manager Product Sales at Interoute, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
A critical component of any IoT project is what to do with all the data being generated. This data needs to be captured, processed, structured, and stored in a way to facilitate different kinds of queries. Traditional data warehouse and analytical systems are mature technologies that can be used to handle certain kinds of queries, but they are not always well suited to many problems, particularly when there is a need for real-time insights.
With 15% of enterprises adopting a hybrid IT strategy, you need to set a plan to integrate hybrid cloud throughout your infrastructure. In his session at 18th Cloud Expo, Steven Dreher, Director of Solutions Architecture at Green House Data, discussed how to plan for shifting resource requirements, overcome challenges, and implement hybrid IT alongside your existing data center assets. Highlights included anticipating workload, cost and resource calculations, integrating services on both sides...
"We are a well-established player in the application life cycle management market and we also have a very strong version control product," stated Flint Brenton, CEO of CollabNet,, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Unless your company can spend a lot of money on new technology, re-engineering your environment and hiring a comprehensive cybersecurity team, you will most likely move to the cloud or seek external service partnerships. In his session at 18th Cloud Expo, Darren Guccione, CEO of Keeper Security, revealed what you need to know when it comes to encryption in the cloud.
We're entering the post-smartphone era, where wearable gadgets from watches and fitness bands to glasses and health aids will power the next technological revolution. With mass adoption of wearable devices comes a new data ecosystem that must be protected. Wearables open new pathways that facilitate the tracking, sharing and storing of consumers’ personal health, location and daily activity data. Consumers have some idea of the data these devices capture, but most don’t realize how revealing and...
What are the successful IoT innovations from emerging markets? What are the unique challenges and opportunities from these markets? How did the constraints in connectivity among others lead to groundbreaking insights? In her session at @ThingsExpo, Carmen Feliciano, a Principal at AMDG, will answer all these questions and share how you can apply IoT best practices and frameworks from the emerging markets to your own business.
Ask someone to architect an Internet of Things (IoT) solution and you are guaranteed to see a reference to the cloud. This would lead you to believe that IoT requires the cloud to exist. However, there are many IoT use cases where the cloud is not feasible or desirable. In his session at @ThingsExpo, Dave McCarthy, Director of Products at Bsquare Corporation, will discuss the strategies that exist to extend intelligence directly to IoT devices and sensors, freeing them from the constraints of ...
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
Extracting business value from Internet of Things (IoT) data doesn’t happen overnight. There are several requirements that must be satisfied, including IoT device enablement, data analysis, real-time detection of complex events and automated orchestration of actions. Unfortunately, too many companies fall short in achieving their business goals by implementing incomplete solutions or not focusing on tangible use cases. In his general session at @ThingsExpo, Dave McCarthy, Director of Products...
Traditional IT, great for stable systems of record, is struggling to cope with newer, agile systems of engagement requirements coming straight from the business. In his session at 18th Cloud Expo, William Morrish, General Manager of Product Sales at Interoute, outlined ways of exploiting new architectures to enable both systems and building them to support your existing platforms, with an eye for the future. Technologies such as Docker and the hyper-convergence of computing, networking and sto...
WebRTC is bringing significant change to the communications landscape that will bridge the worlds of web and telephony, making the Internet the new standard for communications. Cloud9 took the road less traveled and used WebRTC to create a downloadable enterprise-grade communications platform that is changing the communication dynamic in the financial sector. In his session at @ThingsExpo, Leo Papadopoulos, CTO of Cloud9, discussed the importance of WebRTC and how it enables companies to focus...
With an estimated 50 billion devices connected to the Internet by 2020, several industries will begin to expand their capabilities for retaining end point data at the edge to better utilize the range of data types and sheer volume of M2M data generated by the Internet of Things. In his session at @ThingsExpo, Don DeLoach, CEO and President of Infobright, discussed the infrastructures businesses will need to implement to handle this explosion of data by providing specific use cases for filterin...
IoT generates lots of temporal data. But how do you unlock its value? You need to discover patterns that are repeatable in vast quantities of data, understand their meaning, and implement scalable monitoring across multiple data streams in order to monetize the discoveries and insights. Motif discovery and deep learning platforms are emerging to visualize sensor data, to search for patterns and to build application that can monitor real time streams efficiently. In his session at @ThingsExpo, ...
Early adopters of IoT viewed it mainly as a different term for machine-to-machine connectivity or M2M. This is understandable since a prerequisite for any IoT solution is the ability to collect and aggregate device data, which is most often presented in a dashboard. The problem is that viewing data in a dashboard requires a human to interpret the results and take manual action, which doesn’t scale to the needs of IoT.
Internet of @ThingsExpo has announced today that Chris Matthieu has been named tech chair of Internet of @ThingsExpo 2016 Silicon Valley. The 6thInternet of @ThingsExpo will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.