Welcome!

.NET Authors: Ivan Antsipau, JP Morgenthal, Sandi Mappic, Yeshim Deniz, Carmen Gonzalez

News Feed Item

Ultrabooks, Laptops and Tablets: Complements or Substitutes

NEW YORK, Nov. 20, 2012 /PRNewswire/ -- Reportlinker.com announces that a new market research report is available in its catalogue:

Ultrabooks, Laptops and Tablets: Complements or Substitutes

http://www.reportlinker.com/p01042125/Ultrabooks-Laptops-and-Tablets-Com...

This research analyzes the market for laptops and tablets and the tensions between these product categories. It presents Parks Associates' latest data on purchase patterns, tests consumer demand for Ultrabook laptops, and gauges how Ultrabooks will impact the laptop and tablet markets. Specific attention is also given to the Microsoft Surface product and how it will be received by the tablet market.

"Tablets and laptops are both appealing options for consumers, and some purchase one at the expense of the other. Ultrabooks will impact this dynamic by making laptops a more appealing choice in comparison to tablets, but Ultrabook prices will need to come down. Consumers are unwilling to pay a premium for them." - John Barrett, Director, Consumer Analytics, Parks Associates

Table of Contents

About the Research

Previous Research

Key Findings

Recommendations

Trending Data – Consumer Electronics Ownership

Computing Device Ownership (2010-2012)

Personal Computer Usages (Q3/12)

Tablet Internet Access (Q3/12)

Consumer Electronics Ownership (2010-2012)

Accessory Ownership (2010-2012)

Brands of Tablet (2011-2012)

Featured TV Adoption (2010-2012)

Percentage of US Broadband Households with Internet-Connected CE (2010-2012)

Percent of US HHs Connecting CE Devices to Internet (2010-2012)

1H 2012 Purchases

% BB HHs Making a CE Purchase in 1H of the Year (2010-2012)

1H Mobile and Portable Product Purchases (2010-2012)

1H Home Entertainment Product Purchases (2010-2012)

1H Computing Device Purchases (2010-2012)

1H Tablet Purchases by Age (2010-2012)

Desktop Purchases in 1H by Age (2010-2012)

2012 Computing Device Purchases by Age (Q3/12)

2012 Computing Device Purchases by Household Income (Q3/12)

2H 2012 Purchase Intentions

% of US BB HHs Highly Intending to Purchase CE Devices in 2H 2012(Q3/12)

2H Purchase Intention (2011 vs. 2012)

High Intention to Purchase CEs: 2H of 2012 & 2012 Holiday Season (Q3/12)

Computing Device Purchase Intention in the 2H (2010-2012)

Home Entertainment Device Purchase Intention in the 2H (2010-2012)

Portable Device & Accessory Purchase Intention in the 2H (2010-2012)

Mobile Device Purchase Intention Over the Next 12 Months (2010-2012)

Mobile Device Purchase Intention by Age (Q3/12)

Tablets as a Laptop Alternative: 1H 2012 Purchases

Laptop/Tablet Purchase Tension (Q3/12)

Laptop/Tablet Buying Segments (Q3/12)

Comparison Buyers: Final Purchase Decision (Q3/12)

Laptop/Tablet Buying Segments by Computer Ownership (Q3/12)

Laptop/Tablet Buying Segments by Age (Q3/12)

Laptop/Tablet Buying Segments by Household Income (Q3/12)

Laptop/Tablet Buying Segments by Education Level (Q3/12)

Laptop/Tablet Buying Segments by Gender (Q3/12)

Tablets as a Laptop Alternative: Purchase Intentions

Likelihood of Purchasing a Tablet Instead of a Laptop (Q3/12)

Tablet as Laptop Alternative by Tablet Ownership (Q3/12)

Tablet as Laptop Alternative by Computer Ownership (Q3/12)

Tablet as Laptop Alternative by Age (Q3/12)

Tablet as Laptop Alternative by Household Income (Q3/12)

Important Computer Factor in Selecting a Laptop (Q3/12)

Importance of Laptop Capabilities (Q3/12)

Expected Budget for New Laptop (Q3/12)

Likelihood of Purchasing an Ultrabook (Q3/12)

Apple iPad vs. Microsoft Surface

2012 Tablet Options

Preferred Tablet Types (Q3/12)

2011 Tablet Options

Preferred Tablet Types (2011 vs. 2012)

Preferred Tablet Type by Income (Q3/12)

Preferred Tablet Type by Age (Q3/12)

Preferred Tablet Type by Gender (Q3/12)

Preferred Tablet Type by Education (Q3/12)

Preferred Tablet Type by iPad Ownership (Q3/12)

Preferred Tablet Type by Brand User (Q3/12)

Ultrabooks

Familiarity with Ultrabook (Q3/12)

Familiarity with Ultrabook by Age (Q3/12)

Familiarity with Ultrabook by Education Level and Gender (Q3/12)

Ultrabook Benefits

Ultrabook vs. Tablet Preference (Q3/12)

Ultrabook vs. Tablet Preference by Age (Q3/12)

Expected Cost of an Ultrabook (Q3/12)

Average Budget for Laptop vs. Ultrabook (Q3/12)

Tablet as Laptop Alternative and Ultrabooks (Q3/12)

Likelihood of Purchasing an Ultrabook Instead of a Tablet (Q3/12)

To order this report:Telecommunication_Services Industry: Ultrabooks, Laptops and Tablets: Complements or Substitutes


Nicolas Bombourg
Reportlinker
Email:
[email protected]
US: (805)652-2626
Intl: +1 805-652-2626

SOURCE Reportlinker

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@ThingsExpo Stories
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at Internet of @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, will discuss how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money! Speaker Bio: Esmeralda Swartz, CMO of MetraTech, has spent 16 years as a marketing, product management, and busin...
Samsung VP Jacopo Lenzi, who headed the company's recent SmartThings acquisition under the auspices of Samsung's Open Innovaction Center (OIC), answered a few questions we had about the deal. This interview was in conjunction with our interview with SmartThings CEO Alex Hawkinson. IoT Journal: SmartThings was developed in an open, standards-agnostic platform, and will now be part of Samsung's Open Innovation Center. Can you elaborate on your commitment to keep the platform open? Jacopo Lenzi: Samsung recognizes that true, accelerated innovation cannot be driven from one source, but requires a...
SYS-CON Events announced today that Red Hat, the world's leading provider of open source solutions, will exhibit at Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Red Hat is the world's leading provider of open source software solutions, using a community-powered approach to reliable and high-performing cloud, Linux, middleware, storage and virtualization technologies. Red Hat also offers award-winning support, training, and consulting services. As the connective hub in a global network of enterprises, partners, a...
P2P RTC will impact the landscape of communications, shifting from traditional telephony style communications models to OTT (Over-The-Top) cloud assisted & PaaS (Platform as a Service) communication services. The P2P shift will impact many areas of our lives, from mobile communication, human interactive web services, RTC and telephony infrastructure, user federation, security and privacy implications, business costs, and scalability. In his session at Internet of @ThingsExpo, Robin Raymond, Chief Architect at Hookflash Inc., will walk through the shifting landscape of traditional telephone a...
SYS-CON Events announced today that Matrix.org has been named “Silver Sponsor” of Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Matrix is an ambitious new open standard for open, distributed, real-time communication over IP. It defines a new approach for interoperable Instant Messaging and VoIP based on pragmatic HTTP APIs and WebRTC, and provides open source reference implementations to showcase and bootstrap the new standard. Our focus is on simplicity, security, and supporting the fullest feature set.
BSQUARE is a global leader of embedded software solutions. We enable smart connected systems at the device level and beyond that millions use every day and provide actionable data solutions for the growing Internet of Things (IoT) market. We empower our world-class customers with our products, services and solutions to achieve innovation and success. For more information, visit www.bsquare.com.
How do APIs and IoT relate? The answer is not as simple as merely adding an API on top of a dumb device, but rather about understanding the architectural patterns for implementing an IoT fabric. There are typically two or three trends: Exposing the device to a management framework Exposing that management framework to a business centric logic • Exposing that business layer and data to end users. This last trend is the IoT stack, which involves a new shift in the separation of what stuff happens, where data lives and where the interface lies. For instance, it’s a mix of architectural style...
SYS-CON Events announced today that SOA Software, an API management leader, will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. SOA Software is a leading provider of API Management and SOA Governance products that equip business to deliver APIs and SOA together to drive their company to meet its business strategy quickly and effectively. SOA Software’s technology helps businesses to accelerate their digital channels with APIs, drive partner adoption, monetize their assets, and achieve a...
From a software development perspective IoT is about programming "things," about connecting them with each other or integrating them with existing applications. In his session at @ThingsExpo, Yakov Fain, co-founder of Farata Systems and SuranceBay, will show you how small IoT-enabled devices from multiple manufacturers can be integrated into the workflow of an enterprise application. This is a practical demo of building a framework and components in HTML/Java/Mobile technologies to serve as a platform that can integrate new devices as they become available on the market.
SYS-CON Events announced today that Utimaco will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Utimaco is a leading manufacturer of hardware based security solutions that provide the root of trust to keep cryptographic keys safe, secure critical digital infrastructures and protect high value data assets. Only Utimaco delivers a general-purpose hardware security module (HSM) as a customizable platform to easily integrate into existing software solutions, embed business logic and build s...
Connected devices are changing the way we go about our everyday life, from wearables to driverless cars, to smart grids and entire industries revolutionizing business opportunities through smart objects, capable of two-way communication. But what happens when objects are given an IP-address, and we rely on that connection, sometimes with our lives? How do we secure those vast data infrastructures and safe-keep the privacy of sensitive information? This session will outline how each and every connected device can uphold a core root of trust via a unique cryptographic signature – a “bir...
Internet of @ThingsExpo Silicon Valley announced on Thursday its first 12 all-star speakers and sessions for its upcoming event, which will take place November 4-6, 2014, at the Santa Clara Convention Center in California. @ThingsExpo, the first and largest IoT event in the world, debuted at the Javits Center in New York City in June 10-12, 2014 with over 6,000 delegates attending the conference. Among the first 12 announced world class speakers, IBM will present two highly popular IoT sessions, which will take place November 4-6, 2014 at the Santa Clara Convention Center in Santa Clara, Calif...
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity.
WebRTC defines no default signaling protocol, causing fragmentation between WebRTC silos. SIP and XMPP provide possibilities, but come with considerable complexity and are not designed for use in a web environment. In his session at Internet of @ThingsExpo, Matthew Hodgson, technical co-founder of the Matrix.org, will discuss how Matrix is a new non-profit Open Source Project that defines both a new HTTP-based standard for VoIP & IM signaling and provides reference implementations.

SUNNYVALE, Calif., Oct. 20, 2014 /PRNewswire/ -- Spansion Inc. (NYSE: CODE), a global leader in embedded systems, today added 96 new products to the Spansion® FM4 Family of flexible microcontrollers (MCUs). Based on the ARM® Cortex®-M4F core, the new MCUs boast a 200 MHz operating frequency and support a diverse set of on-chip peripherals for enhanced human machine interfaces (HMIs) and machine-to-machine (M2M) communications. The rich set of periphera...

SYS-CON Events announced today that Aria Systems, the recurring revenue expert, has been named "Bronze Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Aria Systems helps leading businesses connect their customers with the products and services they love. Industry leaders like Pitney Bowes, Experian, AAA NCNU, VMware, HootSuite and many others choose Aria to power their recurring revenue business and deliver exceptional experiences to their customers.
The Internet of Things (IoT) is going to require a new way of thinking and of developing software for speed, security and innovation. This requires IT leaders to balance business as usual while anticipating for the next market and technology trends. Cloud provides the right IT asset portfolio to help today’s IT leaders manage the old and prepare for the new. Today the cloud conversation is evolving from private and public to hybrid. This session will provide use cases and insights to reinforce the value of the network in helping organizations to maximize their company’s cloud experience.
The Internet of Things (IoT) is making everything it touches smarter – smart devices, smart cars and smart cities. And lucky us, we’re just beginning to reap the benefits as we work toward a networked society. However, this technology-driven innovation is impacting more than just individuals. The IoT has an environmental impact as well, which brings us to the theme of this month’s #IoTuesday Twitter chat. The ability to remove inefficiencies through connected objects is driving change throughout every sector, including waste management. BigBelly Solar, located just outside of Boston, is trans...
SYS-CON Events announced today that Matrix.org has been named “Silver Sponsor” of Internet of @ThingsExpo, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Matrix is an ambitious new open standard for open, distributed, real-time communication over IP. It defines a new approach for interoperable Instant Messaging and VoIP based on pragmatic HTTP APIs and WebRTC, and provides open source reference implementations to showcase and bootstrap the new standard. Our focus is on simplicity, security, and supporting the fullest feature set.
Predicted by Gartner to add $1.9 trillion to the global economy by 2020, the Internet of Everything (IoE) is based on the idea that devices, systems and services will connect in simple, transparent ways, enabling seamless interactions among devices across brands and sectors. As this vision unfolds, it is clear that no single company can accomplish the level of interoperability required to support the horizontal aspects of the IoE. The AllSeen Alliance, announced in December 2013, was formed with the goal to advance IoE adoption and innovation in the connected home, healthcare, education, aut...