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Microsoft Cloud Authors: Adine Deford, Elizabeth White, the Editor, Michael Krems, Xenia von Wedel

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Two-Way SMS Messaging Solution for Sale at ICAP Patent Brokerage Intellectual Property Auction

SAN FRANCISCO, Nov. 12, 2012 /PRNewswire/ -- ICAP Patent Brokerage announces for auction a cloud-based solution for two-way text SMS messaging services between an IP application and a wireless communication device from Bulletin.net, Inc. This lot will be included in the 17th ICAP Ocean Tomo IP Auction on November 29, 2012, at The Ritz Carlton in San Francisco, California.

(Logo: http://photos.prnewswire.com/prnh/20100614/CG20517LOGO)

"As social networking and smart phone usage continues to experience exponential growth, we are excited to offer this cloud messaging tool to our global base of buyers. Web app messaging innovations are in high demand and this two-way SMS messaging portfolio presents a reliable solution that is mutually beneficial to the application service providers and end-users," says Dean Becker, CEO of ICAP Patent Brokerage.

Key Characteristics & Benefits
The portfolio for sale offers techniques for cloud-based two-way (send and receive) SMS text message communication between web apps and mobile devices. These application-to-person (A2P) or web-to-mobile communications can include social networking, group messaging, instant messaging, ISP services, marketing campaigns, enterprise communications, financial services, account verifications, alerting services, customer notifications, and database access among other applications.

This package includes a web-hosted SMS gateway for connecting applications to the global wireless network and transmitting messages to and from mobile devices. The portfolio offers threading means, or ways to correlate incoming messages with outgoing messages sent via SMS. Because IP-based SMS protocol does not retain any information about how the messages are related to each other, message threading is not maintained. Thus, by utilizing a pool of temporary phone numbers or short codes, the technology disclosed allows this correlation to take place, which provides the essential mechanism for threading and message history. This allows the user of the mobile device to reply to the sender of the original message since the gateway described maintains the address of the sender and matches it with the reply.

See this technical description of the cloud-based messaging solution intellectual property sales offering.

To learn more about the assets available for sale in this portfolio:
Contact Paul Greco of ICAP Patent Brokerage at (212) 815-6692 or via email at [email protected].

Register for the upcoming event or submit IP for consideration for the ICAP Patent Brokerage auction.

Follow us on Twitter (@ICAP_Auction_IP) and join our LinkedIn group.

About ICAP Patent Brokerage 
ICAP Patent Brokerage is a division of ICAP plc and the world's largest intellectual property brokerage and patent auction firm.

About ICAP
ICAP is the world's leading interdealer broker and provider of post trade risk and information services. The Group matches buyers and sellers in the wholesale markets in interest rates, credit, commodities, FX, emerging markets and equity derivatives through voice and electronic networks. Through our post trade risk and information services we help our customers manage and mitigate risks in their portfolios. For more information, go to www.icap.com.

SOURCE ICAP Patent Brokerage

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