iPipeline™, the leader in on-demand software that supports marketing, selling, and processing solutions for the nation’s top insurance carriers, distributors and producers, today announced the launch of its “iGO e-App Green” Initiative. The initiative promotes reducing paper use and carbon footprints in the insurance industry through the use of iGO e-App™, an intelligent electronic form and clean technology. As part of the iGO e-App Green Initiative, iPipeline is offsetting its own business office emissions, supporting Carbonfund.org’s reforestation projects to reduce carbon emissions around the world.

iGO e-App, developed by iPipeline, enables insurance carriers, distributors and agents to avoid the millions of sheets of paper and resulting carbon footprint from paper-based insurance applications. This makes iGO e-App a clean technology that reduces paper use, clutter and costs as well as the carbon footprint from paper consumption and waste. The technology is currently in use by many of the nation’s top insurance carriers.

“Global warming is one of the most addressable, critical challenges facing us today. The average insurance application and policy consume an 8” high by 6-8” diameter piece of timber. Now consider the 700 million sheets of paper used to support the agent and carrier selling process every year. The reduced paper use, paper cost savings, carbon footprint reduction, and increased agent productivity are huge benefits resulting from iGO e-App™,” said Tim Wallace, CEO, iPipeline. “We are excited about this initiative and proud to contribute in our own way to greening the environment.”

“Carbonfund.org’s motto is ‘Reduce What You Can, Offset What You Can’t™,’ and iPipeline’s iGO e-App is a great example of how a paperless technology can reduce paper consumption and waste, and provide users with business benefits,” said Eric Carlson, President, Carbonfund.org. “iPipeline is driving business transformation within the insurance industry. We applaud their work on the technology and partnering with Carbonfund.org to offset their own business office emissions and helping to fight global warming.”

Top iGO e-App Green carriers using iPipeline’s intelligent, clean technology include: AAA Life Insurance, Assurity, Genworth Financial, ING, MetLife, Nationwide, Pacific Life, and Transamerica. iPipeline will be expanding its offering of clean technology for the insurance industry with its soon-to-be-released offering of e-Policy.

iPipeline is an Independent Software Vendor (ISV) using Microsoft software and platforms to develop the majority of its clean technology solutions. Microsoft endorses iPipeline as an ISV partner developing clean technology for use within the insurance industry. To learn how you can implement use of iGO e-App to support marketing, selling and processing insurance, contact [email protected] or call 1-800-758-0824, option 2.

About iPipeline

iPipeline™ leads its industry in providing the next-generation suite of sales distribution software as a “clean technology” to the insurance and financial services markets as an on-demand service. iPipeline's channel solutions for carriers, distributors, and producers automate activities for quoting, forms processing, illustrations development, requirements ordering, contracting, and content distribution, enabling the insurance industry to market, sell, and process faster. iPipeline provides the process automation and seamless integration needed to make a sale by aggregating over 125 carriers, 850 distributors, and 400,000 agents in a single, Web-based environment — the iPipeline Network.

iPipeline's simple, intuitive system integrates directly with 850 websites including the industry's largest banks, broker-dealers and insurance distributors via a Software as a Service (SaaS)-based model. With headquarters in Exton, Pennsylvania, iPipeline has offices in Atlanta, Charlotte, Los Angeles, and Milwaukee. Visit us at www.ipipeline.com.

About Carbonfund.org

Carbonfund.org is the leading nonprofit carbon offset and climate solutions organization, making it easy and affordable for individuals, businesses and organizations to reduce their climate impact. Carbon offsets enable individuals and businesses to reduce carbon dioxide emissions they are responsible for in their everyday lives by supporting renewable energy, energy efficiency and reforestation projects. Carbonfund.org has over 450,000 individual supporters and works with over 1,200 corporate and nonprofit partners including Discovery, Volkswagen, Motorola, Dell, Orbitz, Staples, JetBlue and now iPipeline. To learn more, visit www.carbonfund.org.